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The objective of this paper is to foreground the connection between human resources and crisis management in the tourism and hospitality industry, particularly in the implementation of various management tools for successful crisis strategy. One of the most significant sources of competitive advantage in organizations is allocated in human resources, their knowledge and skills, and the way they are used. Modern business conditions have created a dynamic environment that imposes the need to accept the changes flexibly. Whether it is a matter of sudden or gradual changes, as well as whether they are of a positive or negative character, each of them has implications that can result in a crisis. Therefore, the need to understand the crisis and the role of crisis management in the process of crisis prevention, management and overcoming, becomes a necessary element of any business system. Tourism represents one of the fastest-growing sectors in the world, but since it is vulnerable to various risks and crisis, developing an effective crisis management response, consisting of highly skilled people and the use of adequate crisis management tools, can significantly lower the negative impacts on this industry.

Introduction/Objective The objective of this paper was to examine the mental health literacy of the general population in Serbia and their attitudes towards persons with a mental illness. Methods This was a cross-sectional study with structured interview using the vignette of a person with major depressive disorder (MDD). The attitudes towards people with mental illness were assessed by the Department of Health Attitudes to Mental Illness Questionnaire. A convenient sample consisted of 504 participants. Results A total of 72% of the sample recognized the presence of some sort of mental health problem, of which 40.9% correctly labeled the symptoms as MDD. The majority of participants believed that MDD was caused more by stress than by biological factors. A psychologist, a close friend, and a psychiatrist were often rated as helpful for the person described by the vignette. Vitamins and healing herbs were rated as the most helpful remedy. Antidepressants were considered both helpful and harmful. The attitudes towards people with mental illness were moderately positive. Conclusion Mental health literacy in Serbia is moderate. Risk factors for negative attitudes included older age and lower education.