Informe especial coronavirus (marzo 2020) | Elaborado por Barlovento, según datos de Kantar Valeria Querol Videgain Jefa de Análisis Informe especial coronavirus (marzo 2020) | Elaborado por Barlovento, según datos de Kantar
Investigación sobre información política y redes sociales: puntos clave y retos de futuro Andreu Casero-Ripollés Andreu Casero-Ripollés is a professor of Journalism and dean of the Faculty of Humanities and Social Sciences at the Universitat Jaume I de Castelló (Spain). Previously, he was head of the Department of Communication Sciences and director of Journalism Studies. He holds a degree from the Universitat Autònoma de Barcelona and a PhD from the Universitat Pompeu Fabra. He is a member of the Institut d'Estudis Catalans. He has been a visiting researcher at the universities of Columbia (United States) and Westminster (UK), among others. He studies political communication and the transformation of journalism in the digital environment. He has published articles in journals such as Information, communication & society; International journal of press/politics; Journalism;
Ordinary citizens are increasingly using mobile instant messaging apps such as WhatsApp for politically-related activities. Compared to other 'semi-public' online platforms, WhatsApp provides a more intimate and controlled environment in which users can almost simultaneously gather and share news, discuss politics, and mobilize others. Relying on twowave panel data collected in Spain, USA, and New Zealand, this study examines the mediating role of WhatsApp political discussion in the relationships between different types of news use and various forms of political participation. First, our findings reveal WhatsApp discussion has a positive influence on activism, and a more nuanced effect on conventional participation. Second, results are partially supportive of a fully mediated set of influences between news media and social media news uses and both types of participation via WhatsApp. Finally, the study examines age differential effects between younger (Gen Xers and Millennials) and older (Boomers) age groups.
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Populism is a phenomenon that has been acquiring great relevance over recent years in the US and Europe. Literature on the subject has identified the existence of a populist style that also affects political communication. The aim of this article is to analyze the structure of issues and the functions of messages circulated by a populist party in order to determine the presence and incidence of this style's main components. The methodology is based on a quantitative analysis of the content of the Twitter profiles of the Spanish political party Podemos and its leader, Pablo Iglesias, during the 2016 Spanish elections. Totally, 2,612 tweets were analyzed. The results allow the identification of a strategy of complementarity, which appears as a new component in the communication style of populism in the digital environment. Podemos is also seen to lean towards anti--elitism and its leader towards the communicative construction of "the people."
In Spain, the 2014 European Elections saw the unexpected rise of a new party, Podemos, which obtained five European Parliament seats only 3 months after its formation. In the Spanish National Elections in December 2015, this party obtained 20.66% of the votes, which made it the third biggest party. Our objective was to analyse the old and new elements of Podemos' communication and campaign strategies. The methodology followed herein used this new party as a strategic case study by a qualitative approach. The analysis focused on three key fronts: 1) the role of communication; 2) mediatization of politics; 3) use of digital media. The results suggested that Podemos' 2014 electoral campaign combined presence on broadcast television and use of intense digital media to boost citizens' engagement and self-mediation. Accordingly, it was established as a new transmedia party. This case also demonstrates that mediatization can also occur in two-way street dynamics, that is, from politics to the media, where the former generates an influence on the latter. This finding opens the door to help overcome the mediacentric vision. Finally, we discussed future questions about the influence on other political actors' communication strategies in different parts of the world from an international perspective.
News consumption is undergoing great changes due to the advance of digitisation. In this context, ascertaining the changes in readers’ consumption habits is essential for measuring the scope and effects of digital convergence and the outlook for the future. This article aims to analyse this transformation in the specific case of young people’s relationship with news reporting. The methodology is based on a quantitative survey of people aged between 16 and 30 (N=549) in order to examine their consumer habits and perceptions. The results show the emergence of social networks as a news medium and the decline of traditional media, and newspapers in particular. However, we observed a high level of interest in news stories and their positive valuation in civic terms on the part of young people. These data also reveal the obvious appeal of cost-free content. Finally, the results highlight the gender gap with men as the greater news consumers, and the impact of age, with news consumption increasing as young people mature. The conclusions of this research suggest that profound changes are emerging in news consumption patterns and the concept of news among young people.El consumo de noticias está inmerso en un proceso de grandes mutaciones debido al avance de la digitalización. En este contexto, conocer los cambios en los hábitos de consumo de la audiencia es fundamental para calibrar el alcance y los efectos de la convergencia digital y sus perspectivas de futuro. Este artículo tiene como objetivo el análisis de esta transformación en un caso concreto: la relación de los jóvenes con la información periodística. Partiendo de una encuesta cuantitativa a personas de entre 16 y 30 años (N=549) se examinan sus hábitos de consumo y sus percepciones. Los resultados muestran la emergencia de las redes sociales como soporte informativo y el desgaste de los medios convencionales, especialmente de los diarios. No obstante, se detecta un interés elevado de los jóvenes hacia las noticias y una valoración positiva de las mismas en términos cívicos. Los datos revelan, además, el arraigo de la gratuidad. Finalmente, se constata la existencia de una brecha de género en el consumo informativo, a favor de los hombres, y la incidencia del efecto de la edad, que provoca un aumento del acceso a las noticias a medida que los jóvenes van madurando. Las conclusiones de la investigación sugieren la aparición de cambios profundos en los patrones de consumo y en la concepción de la información por parte del público joven.
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