World Travel &amp; Tourism Council (WTTC)

Philipp, Julian

doi:10.4337/9781800377486.world.travel

Cited by 9 publications

(6 citation statements)

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“…Researchers have started looking into how social media affects the relationship between SQ and TL in light of its growing significance. According to Philipp [67], using social media amplifies the benefits of SQ on TL. The study found that when tourists interact with other tourists and share their travel experiences using SM, SQ's beneficial effects on customer loyalty are amplified.…”

Section: Moderating the Role Of Social Media In The Relationship Betw...mentioning

confidence: 99%

Exploring the Pathways to Tourist Loyalty in Pakistani Tourism Industry: The Role of Destination Image, Service Quality, E-WOM, and Social Media

Rahman,

Farooq,

Haleem

et al. 2023

Sustainability

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Tourism plays a pivotal role in Pakistan’s economic landscape. Understanding the drivers of tourist loyalty is paramount for sustainable growth. This study delves into the factors influencing tourist loyalty within Pakistan’s tourism sector, examining the destination image, service quality, electronic word of mouth, and tourist satisfaction. Data sourced from a tourist survey at popular Pakistani destinations unveil significant relationships and mediation effects. The results underscore that a positive destination image and superior services directly impact tourist loyalty. Furthermore, electronic word of mouth and tourist satisfaction mediate these relationships, highlighting how positive perceptions and satisfaction bolster loyalty. Social media also exerts a moderating influence on the destination image, service quality, and tourist loyalty dynamics. These findings offer crucial insights for tourism stakeholders and destination marketers to refine strategies. By enhancing its destination image, delivering exceptional services, and leveraging social media, Pakistan can both attract and retain tourists, bolstering its tourism sector’s growth and prosperity. This study contributes to the existing literature and offers practical guidance for promoting tourism in developing nations like Pakistan.

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Section: Moderating the Role Of Social Media In The Relationship Betw...mentioning

confidence: 99%

Exploring the Pathways to Tourist Loyalty in Pakistani Tourism Industry: The Role of Destination Image, Service Quality, E-WOM, and Social Media

Rahman,

Farooq,

Haleem

et al. 2023

Sustainability

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“…The service sector has now accounted for approx. 61.2% of the world's GDP [20], of which more than 50% are related to travel and tourism-related services, which account for around 50% of the total global employment [1,6]. Thereby, the tourism and hospitality industries, based on their service-oriented and labor-intensive nature, have indicated that tourism-related services and their economic regeneration have played a critical role in this transition.…”

Section: Literature Reviewmentioning

confidence: 99%

“…This paradigm shifts in travel interest among visitors has a direct impact on urban tourism and its service providers. By the end of 2019, which was before the pandemic, the economic flow and the earnings from tourism globally were recorded as the most in-demand sector in economic regeneration, whether it is urban or rural, which has been recorded as 10.6% of total employment (334 million jobs), 10.4% of global GDP (approximately USD 9.2 trillion), and in terms of expenditures, a total of USD 1.7 trillion of spendings (27.4% of global service exports) has been recorded from international visitors around the world [6][7][8]. However, urban economies account for nearly 80% of the world's GDP [9], and urban tourism is considered as the most crucial player for urban economic regeneration.…”

Section: Introductionmentioning

confidence: 99%

“…Although, due to the COVID-19 global lockdown and thus travel restrictions for only one year from 2019 May to 2020 May, a sharp drop in international tourist arrivals (ITA), i.e., a 98% drop in ITA, has been recorded [10]. Consecutively, for global domestic tourism, there has been a huge fall of 45% in visitor spending, while spending drops of 69.4% on international visitors by 69.4% have been considered another concern for tourism-related service providers [6]. Another economic report released by the World Travel and Tourism Council (WTTC) in reference to the Oxford Economics Review stated that, in 2020 only, the tourism sector recorded a loss of approx.…”

Section: Introductionmentioning

confidence: 99%

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Local Economic Impact of COVID-19 on the Urban Tourism-Related Services: A Perspective of Kochi Heritage City, Kerala

Rahman,

Halim,

Ahad

et al. 2023

Sustainability

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The COVID-19 pandemic has had extremely distressful consequences for the service-providing industries, especially in the sector of tourism. The world is showing a move towards the recovery stage; however, the process has observed a lag in recovery because of a gap in the literature on measuring the local economic impact of COVID-19 on the employability of urban tourism. Therefore, this paper aims to investigate the economic impact of COVID-19 on the local market and other tourism-related services in Kochi Heritage City, Kerala. Quantitative research was performed based on stratified sampling with a questionnaire survey among 398 respondents. Data were analyzed descriptively to evaluate the impact and measure the significant difference statistically through a one-sample t-test and a one-way ANOVA. Findings revealed that employability from tourism-related services has observed an adverse impact of COVID-19 by a dip in the local economy in terms of earning reduction, whereas the impact on jobs and reduction in working hours were lopsided. Hence, in identifying the effect of COVID-19 on urban tourism and its sub-scaled classes, it contributes more effectively by intervening with recovery and supporting the local economy through a balanced allocation of financial assistance to the economic dip in Kochi.

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“…Tourism is one of the most substantial industries around the world because they represent one of the primary sources of job creation and economic development in coastal regions worldwide (Caparrós-Martínez et al, 2022). The tourism sector contributed 10.3% to the world's gross domestic product in 2019, which decreased to 5.3% due to the mobility restriction during the COVID-19 pandemic in 2020 and bounced back by 6.1% in 2021 (Philipp, 2022). When the attractiveness of the coastal landscape and seascape is attractive, there is an increase in economic activity in the area (Cabrera and Lee, 2022).…”

Section: Introductionmentioning

confidence: 99%

Development of Integrated and Sustainable Community Based Eco-Tourism on Sipelot Beach, Indonesia

ARINTA¹,

Sumarmi²,

BUDIJANTO³

et al. 2023

GTG

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Tourism is one of the most important industries because it can create jobs and economic development. Malang is one of the districts in Indonesia that has the potential to be developed as a beach tourism, one of which is Sipelot Beach. This study aims to identify the potential of Sipelot Beach as a sustainable and community-based ecotourism. This study uses a descriptive method with qualitative analysis techniques. Primary data were collected through interviews and observations as well as field measurements. There are two data analyzes used in this study, namely the tourism suitability index and SWOT. The results show that based on the tourism suitability index, the physical condition of Sipelot Beach has potential, while the results of the SWOT analysis show that Sipelot Beach has considerable potential to be developed as community-based ecotourism. Community-based and integrated sustainable ecotourism development can be implemented through improved management and human resources.

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World Travel & Tourism Council (WTTC)

Cited by 9 publications

References 0 publications

Exploring the Pathways to Tourist Loyalty in Pakistani Tourism Industry: The Role of Destination Image, Service Quality, E-WOM, and Social Media

Exploring the Pathways to Tourist Loyalty in Pakistani Tourism Industry: The Role of Destination Image, Service Quality, E-WOM, and Social Media

Local Economic Impact of COVID-19 on the Urban Tourism-Related Services: A Perspective of Kochi Heritage City, Kerala

Development of Integrated and Sustainable Community Based Eco-Tourism on Sipelot Beach, Indonesia

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