Tourism is one of the most important industries because it can create jobs and economic development. Malang is one of the districts in Indonesia that has the potential to be developed as a beach tourism, one of which is Sipelot Beach. This study aims to identify the potential of Sipelot Beach as a sustainable and community-based ecotourism. This study uses a descriptive method with qualitative analysis techniques. Primary data were collected through interviews and observations as well as field measurements. There are two data analyzes used in this study, namely the tourism suitability index and SWOT. The results show that based on the tourism suitability index, the physical condition of Sipelot Beach has potential, while the results of the SWOT analysis show that Sipelot Beach has considerable potential to be developed as community-based ecotourism. Community-based and integrated sustainable ecotourism development can be implemented through improved management and human resources.
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