“…Tarlow () mentions that the feelings of experience in dark tourism are likely to exist and outlines four basic emotions of insecurity, gratitude, humility, and superiority, which interact and play on a tourist's mental state. Based on the definitions above, this study proposes a new construct—site experiential satisfaction—and defines the term as the result of tourists' overall evaluation of content based on their experience of visiting dark tourism sites (e.g., Kao et al, ; Kao, Huang, & Yang, ; Wu, Ai, & Cheng, ; Wu & Cheng, , ). Although experiential satisfaction has been well studied in a variety of sectors including airlines, bungee jumping, conventions, cruises, golfing, heritage, hotels, restaurants, theme parks, and zoos (Kao et al, ; Wu & Ai, , ; Wu et al, ; Wu, Cheng, & Ai, ; Wu, Cheng, Chen, et al, ; Wu, Li, et al, ; Wu & Cheng, ; Wu, Cheng, & Ai, ; Wu, Cheng, & Ai, ; Wu, Cheng, & Chen, ; Wu, Cheng, & Hong, ; Wu, Cheng, & Hong, ; Wu & Li, ), little research focuses on tourists' experiential satisfaction within dark tourism sites (Bintarti & Kurniawan, ; Yan, Zhang, Zhang, Lu, & Guo, ).…”