Use of Online Newspaper Sites Lags behind Print Editions

Chyi, Hsiang Iris; Lewis, Seth C.

doi:10.1177/073953290903000404

Cited by 19 publications

(13 citation statements)

References 1 publication

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“…The study of Chyi & Huang (2011), Chyi & Lewis (2009), and Scarborough Research (2012 revealed that small online readership regarding print circulation has relatively high in local (commercial) newspaper market. Moreover, the reports of Chyi & Chang (2009), Chyi & Lasorsa (2002, Chyi & Lee (2012), Chyi & Yang (2009), De Waal et al (2005 and Online Publishers Association (2004) indicated that most of the respondents on an older age prefer print newspapers while college students though identifying with importance of online media go for print newspapers.…”

Section: Resultsmentioning

confidence: 99%

Analysis of Attitude towards Online and Print Publications: A Case Study among University Students

Cherian¹,

Jacob²

2012

ASS

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Users enjoy and like both online and print news papers. But it is believed that it is necessary to adopt various modern techniques so as to identify the interests of the young college going population. Factors influencing attitude towards usage of print and online publication have been studied by several researchers. In this modern age, people are provided with a wide range of traditional and digital channels. Currently online news sites have greatly satisfied the expectations of the readers, and there has been a decrease in the circulation of print news papers. This study examines the consumer choice of print and online media with respect to demographics and preference of format. The study adopted a primary quantitative data collection approach wherein a paper based survey of 150 college post graduate students was carried out. Overall these results, acknowledged that the print edition has been the prevailing choice when compared to the print edition in terms of readership and preference and generates more profit to the advertising field.

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Section: Resultsmentioning

confidence: 99%

Analysis of Attitude towards Online and Print Publications: A Case Study among University Students

Cherian¹,

Jacob²

2012

ASS

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“…Indeed, "in these localized contexts, most daily newspapers control substantial market share-indeed, many are local monopolies as the only newspaper in town," according to Chyi and Lewis (2009, p. 38). Yet newspapers face more economic threat than ever before as they compete with online news, local television, and 24-hour cable news outlets-not to mention competition from various forms of entertainment media (Chyi & Lewis, 2009;Prior, 2007;Yang & Chyi, 2011). Therefore rather than examine the influence of facing another within-market newspaper competitor, we examine the relationship between newspapers' audience reach, given the size of their respective markets, and their propensity to cover elections using the game frame.…”

Section: Economic Incentives For Game-framed News: Market Penetrationmentioning

confidence: 98%

What Predicts the Game Frame? Media Ownership, Electoral Context, and Campaign News

Dunaway¹,

Lawrence

2015

Political Communication

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While scholars have often bemoaned journalists' heavy use of game-framed and "horse-race" coverage of elections, the contexts most likely to produce game-framed news have not yet been well identified. Our data collection across three election cycles (2004, 2006, 2008) and various levels of elective office (candidates for governor and U.S Senate), and across multiple media markets and types of news organizations allows us to examine the extent to which all three classes of contextual variables-the internal news-making context, the media economic market context, and the electoral political context-influence the provision of game-frame election coverage. We find that news organizations' choices to rely heavily on game-frame election stories are dependent on both news-making and political contexts. These findings contribute to the ongoing debate on the relationship of media ownership to news quality, tempered by firm evidence that news outlets of all kinds tend to focus on the "game" of politics when electoral contests are close.

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“…In contrast, paying intent for the online formats (Web and apps) was weak, and so was people's response to the six variations of payment models for online news access. It is known that the print edition, despite the shrinking readership, remains the core product for local newspapers in terms of usage (Chyi & Lewis, 2009;Langeveld, 2010) and advertising revenue (Newspaper Association of America, 2011). This study further demonstrated that the print edition would remain the dominant format even in the context of the subscription model-because paying intent translates into subscription revenue.…”

Section: Discussionmentioning

confidence: 99%

Use of Online Newspaper Sites Lags behind Print Editions

Abstract: Analysis of newspaper market research data found that the newspaper's print edition reaches far more local readers than does its online counterpart across each of the 68 metro dailies examined.

Cited by 19 publications

References 1 publication

Analysis of Attitude towards Online and Print Publications: A Case Study among University Students

Analysis of Attitude towards Online and Print Publications: A Case Study among University Students

What Predicts the Game Frame? Media Ownership, Electoral Context, and Campaign News

Paying for What? How Much? And Why (Not)? Predictors of Paying Intent for Multiplatform Newspapers

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