Abstract:In dieser Studie wird auf breiter empirischer Grundlage dargestellt, auf welche Hindernisse deutsche Investoren stoßen können, wenn sie in einem anderen nationalen Kontext Joint Ventures mit heimischen Unternehmen bilden und versuchen, Vorprodukte von lokalen Lieferanten zu beziehen. Dem empirischen Beispiel deutscher Automobilzulieferer in Shanghai ist eine theoretische Begründung der auftretenden Abstimmungsprobleme vorangestellt. Resümierend werden Empfehlungen ausgesprochen, wie kulturelle Unterschiede übe… Show more
“…The latter point is particularly important in unknown or volatile economic contexts (Leamer and Storper 2001), such as a firm's entry into a new market characterised by different institutional-cultural settings implying different types of behaviour (Depner 2006).…”
Section: Role Of Proximity and Face-to-face (F2f) Interactionmentioning
confidence: 99%
“…From the perspective of market access in the automobile supplier sector, it may be imperative for firms to be close to their major markets in order to learn from interaction with customers and customise products (Depner 2006). Similar processes might lead to so-called "piggy-backing" (Glückler 2006).…”
Section: Organisational Co-presence In Global Networkmentioning
“…The latter point is particularly important in unknown or volatile economic contexts (Leamer and Storper 2001), such as a firm's entry into a new market characterised by different institutional-cultural settings implying different types of behaviour (Depner 2006).…”
Section: Role Of Proximity and Face-to-face (F2f) Interactionmentioning
confidence: 99%
“…From the perspective of market access in the automobile supplier sector, it may be imperative for firms to be close to their major markets in order to learn from interaction with customers and customise products (Depner 2006). Similar processes might lead to so-called "piggy-backing" (Glückler 2006).…”
Section: Organisational Co-presence In Global Networkmentioning
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