The Use of Social Media for Development Communication and Social Change: A Review

Abstract

The use of social media to share knowledge is interesting and in demand by many people. Literature studies on the use of social media to share knowledge have been widely carried out, but studies on development communication and social change need further exploration. This study aims to provide a review of research on the use of social media for knowledge sharing in the context of development communication and social change. This research is a systematic literature review using the PRISMA protocol. This protocol consists of four stages: identification, abstract screening, eligibility of manuscripts, and determination of selected articles. Literature research is carried out using particular keyword combinations with Boolean logic from reliable sources, namely Web of Science, Scopus.com, and PubMed. The selected literature research is 57 articles. Data were analyzed qualitatively with the help of NVIVO 12 Plus and Ms. Excel of 2021 version. The results of the study show that most of the research uses a quantitative approach. The health and education sectors dominate this study, most research subjects are the public, most of them are located in developed countries, and Facebook is the most researched social media. This study found various types of literature research based on motivation, data collection techniques, and the role of variables. Many theories and variables were applied in this study. The results show that there are limitations and gaps in research on the use of social media for knowledge sharing in the context of development communication and social change, which can be utilized by further research.

Diversity of Knowledge-Sharing Behavior to Encourage the Practice of Robusta Coffee Red-Picking (Case Study of Temanggung Robusta Coffee Farmer, Indonesia)

“…This research found that the factors that shape this behavior are the adequacy of knowledge and confidence and the farmers' enthusiasm for carrying out robusta coffee red-picking practices. This research focuses on farmers' knowledge-sharing behavior and media use to share knowledge, with less emphasis on the knowledge-sharing process, considering that this area needs to be further explored (Ihsaniyati et al, 2023). Farmers' knowledge-sharing activities shape their knowledge, enthusiasm, and confidence in red-picking.…”

“…Research on practicing social media to share knowledge has been widely conducted. Ihsaniyati et al (2023) examined 57 highly reputable articles using the PRISMA protocol. Similar studies have previously presented definitions of social media use for knowledge sharing.…”

“…Studies investigating farmers are still limited (3%), and only 5% have examined the agricultural sector, 60% of studies have applied quantitative methods, and no studies are in Indonesia. This study is becoming a trend and more enjoyable, considering the increasingly rapid development of digital technology (Ihsaniyati et al, 2023).…”

The Role of Social Media in Enhancing Communication and Collaboration in Business

“…These communities, which may be based on interests, industries, or professions, provide a forum for individuals to share information, insights, and best practices. By participating in these communities, individuals can learn from one another, acquire new skills, and stay abreast of the most recent trends and developments in their field [11,12]. There are, of course, challenges associated with the use of social media for knowledge transfer.…”

Benefits of knowledge sharing by farmers to encourage implementation of robusta coffee production standard

“…Knowledge sharing by coffee farmers will expand the range of dissemination, knowledge, and enthusiasm in implementing quality standards. Previous studies stated that farmers and the agricultural sector still have a small portion of knowledge sharing research [10].…”