“…At the same time, findings by Nishikawa et al (2009) show that media professionals, both of a majority and minority background, generally conform to traditional journalistic principles such as fact-checking sources, writing effectively and most importantly being objective in one's reporting. These norms are an important part of their training/education and are reinforced by editors on the work floor on an everyday basis (Nishikawa et al, 2009). Within this hegemonic discourse of what is "good journalism", an emphasis on racial/ethnic or gender diversity, an in-depth reflection on racial/ethnic bias, encouraging discussion on race in the organization, or including minority ethnic voices in the actual media coverage, is often seen as "advocacy journalism" or "promotional journalism" and as inconsistent with the alleged professional standards of "neutrality" and "objectivity" (Clark, 2017;Knoppers and Elling, 2004;Nishikawa et al, 2009).…”