Pleasure as a component of sexualities and relationships education has been much rehearsed recently. Arguably, theoretical debate and critique been more prominent than practitioner perspectives on how to persuade stakeholders of the value of implementing pleasure into learning about sexualities and relationships. This paper offers a rationale for positive SRE that includes pleasure. A series of theoretically and empirically supported suggestions are offered to encourage curriculum gatekeepers that SRE premised on a right to pleasure is warranted because of its potential to achieve safer sexual health outcomes and contribute to gender equality. Challenges faced by some sex educators are acknowledged by historicising the often uneasy associations between sexuality, education and youth in relation to some political and academic dimensions of debate, before offering a rationale on ways forward. Analysis focuses on young women. Policy developments relate to the UK but issues raised have relevance for SRE in other contexts.