The most influential countries in market orientation

Valenzuela-Fernández, Leslier; Merigó, José M.; Nicolás, Carolina

doi:10.1177/1847979017751484

Cited by 6 publications

(4 citation statements)

References 56 publications

(69 reference statements)

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“…The limitations of our work are similar to the limitations of previous bibliometric studies such as Albort-Morant et al [34], Merigó and Yang [35], Albort-Morant and Ribeiro-Soriano [58], Merigó et al [59], Mulet-Forteza et al [60], Zurita et al [61], Bonilla et al [62], Merigó et al [63], Coronado et al [65], Alfaro-García et al [115], Merigó and Yang [116], Merigó et al [117], and Valenzuela-Fernandez et al [118]. First, it should be mentioned that the current study is only an informative study and gives a general orientation of the evolution of digitalization research in business and management.…”

Section: Discussionsupporting

confidence: 82%

“…Finally, by using a deep learning-based time-series forecasting algorithm, the timeframe of the revealed trends was extended to the next five years (i.e., until 2025) for the sake of clarifying if the underlying topics of the digitalization literature in the business and management fields will rise, fall, or fluctuate within the coming years. Valenzuela-Fernandez et al [118], the results and findings of this research are insightful mainly for researchers, policymakers, and institutions. The current study can provide researchers especially less experienced ones and newcomers in the field with some insights about the intellectual structure and conceptual space of the research that can be considered as a good starting point for their future academic efforts and a good ground for directing their further publication activities.…”

Section: Discussionmentioning

confidence: 55%

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Tracing the evolution of digitalisation research in business and management fields: Bibliometric analysis, topic modelling and deep learning trend forecasting

Talafidaryani

Jalali

Moro

2023

Journal of Information Science

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Research on digitalisation trends and digital topics has become one of the most prolific streams of research within the fields of business and management during the course of the past few years. The purpose of this study is to provide a general picture of the intellectual structure and the conceptual space of this research realm. To this purpose, 6067 publications related to digital topics, indexed in the business and management categories of Web of Science (WoS), and dated from 1990 to 2020 are explored based on the approaches of bibliometric analysis, topic modelling and trend forecasting. The results of the bibliometric analysis comprise insights into the publication and citation structure, the most productive authors, the most productive universities, the most productive countries, the most productive journals, the most cited studies and the most prevalent themes and sub-themes on digitalisation in business and management. In addition, the outcomes of the topic modelling give new knowledge on the latent topical structure along with the rising, falling and fluctuating trends of this literature. In addition, the results of the trend forecasting enable readers to have a glimpse of how the underlying trends of the literature will probably change within the next years until 2025. These results provide guidance and orientation for both academics and practitioners who are initiating or currently developing their efforts in this discipline.

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Section: Discussionsupporting

confidence: 82%

Section: Discussionmentioning

confidence: 55%

Tracing the evolution of digitalisation research in business and management fields: Bibliometric analysis, topic modelling and deep learning trend forecasting

Talafidaryani

Jalali

Moro

2023

Journal of Information Science

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“…The market orientation predictor is described as an organizational orientation towards the internal environment, competitors, and customers. Market orientation describes the organizational norms and values which encourage the organizational behavior towards the market environment [12], [23]- [26], [71]. An investigation of 126 companies in the Netherlands employs market orientation as one of the predictors for measuring the performance of new products.…”

Section: Organizational External Factorsmentioning

confidence: 99%

Organizational internal and external resources as drivers of success in product development: A conceptual model

et al. 2022

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Products succeed if they meet customer needs and expectations. However, the capability of a corporation or organization to achieve the success of its products is determined by many variables, including being able to exploit its internal and external resources. This study is aimed to test variables that generate impacts on successful products. With the aid of research tool Vosviewer, a bibliometric network is mapped based on Scopus data of previous publications. Then an in-depth analysis is conducted on variables that are identified with a systematic review technique, in which corporational internal and external factors that have great significance on the success of products are grouped. By virtue of this research, a conceptual model is built to describe how corporational internal and external resources affect product success. It is found driving forces in promoting success of products are four internal resources like product characteristics, organization & management characteristics, innovative, and knowledge sharing, and one external resource market characteristics. The conceptual model built in this study would serve as a model for measuring the success of product development in the subsequent studies.

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“…However, to base a bibliometric study on that topic does not enable one to speak of countries. Valenzuela-Fernandez et al (2018) analyze the most productive and influential countries engaged in market orientation (MO) using a bibliometric approach. Wannyn (2017) performed a bibliometric study on neuromarketing.…”

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confidence: 99%

Overview of the leading countries in marketing research between 1990 and 2014

Valenzuela-Fernández

Nicolás

Merigó

2018

AJB

Self Cite

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Purpose The purpose of this paper is to present a general overview of the most influential countries according to their scientific contributions in marketing for the 1990–2014 period. In this bibliometric-based research, the authors generate a ranking of the 50 most influential nations according to the H-index and citations per paper, co-authorship, citation analysis and bibliographic coupling. The study provides a map that identifies the networks of researchers between countries. Design/methodology/approach The method used is bibliometric analysis. The relevant research in marketing was extracted from Web of Science Database Core Collection, during the 1990–2014 period; 29,947 published articles in 50 countries were obtained. The investigation used: H-index as the first criterion in creating the country ranking, number of articles (TP) as a proxy for the productivity of each country, the average citation per article (C/P) and the number of citations (TC) to express the influence of a country’s articles. In addition, the study adopts VOSviewer software to identify the collaboration networks of researchers between countries and the links between countries. Findings The results reveal a general level that 54 percent of countries have a category H-index greater than 20. In turn, the authors see a steady increase in the number of publications over the five-year periods. The first ten countries account for over 80 percent of all publications of the sample. The USA is presented here as the leader in all indicators and highlights the important role that China has been developing. Research limitations/implications Several limitations of the study result from the use of the Web of Science database. For example, each journal, author, university and/or country involved in a specific paper is considered a single unit. Therefore, in research papers with more than one author or with authors from different universities and/or countries, only the lead author is considered in the analysis. In addition, the study does not include new trends in publications between 2014 and 2018. However, there are other databases that could have been used such as: Scopus, Google Scholar, among others. Practical implications The findings are relevant for students, academics, organizations and governments, which may use this information for decision making on future research, identifying countries concerning the area and their relationships. Originality/value This paper shows progress and contribution of the most influential countries according to their scientific contribution in marketing during the period 1990–2014. This research is relevant because until now there has been no study with the sole purpose of ranking countries according to their marketing publications. In this sense, the study is useful to academics, publishers, educational institutions or other interested in marketing. The study provides a knowledge domain map that identifies the collaboration networks of researchers between countries and the links between countries.

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The most influential countries in market orientation

Cited by 6 publications

References 56 publications

Tracing the evolution of digitalisation research in business and management fields: Bibliometric analysis, topic modelling and deep learning trend forecasting

Tracing the evolution of digitalisation research in business and management fields: Bibliometric analysis, topic modelling and deep learning trend forecasting

Organizational internal and external resources as drivers of success in product development: A conceptual model

Overview of the leading countries in marketing research between 1990 and 2014

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