“…It is imperative that rhetorical scholars specify the type of authenticity used for analysis, particularly in the light that the term is "a polyvalent concept, presenting different meanings to different people" (Frenkel & Walton, 2000, p. 568). Moreover, while scholars (Bruner, 2001;Grazian, 2003;Wang, 1999;Young, 1999) in a wide variety of disciplines from anthropology to geography to tourism studies have examined the constructive nature of authenticity, rhetorical critics who have studied authenticity have been inadvertently excluded from this scholarly conversation. As a result, the extant literature on constructive authenticity fails to acknowledge that authenticity is, indeed, a rhetorical practice.…”