The impact of green product lines on the environment

Abstract

The literature examining the behaviour of environmentally conscious consumers has focused mainly on the examination of non‐product specific environmental knowledge and attitudes or environmental knowledge and attitudes in relation to single product lines. Employs the constructs of product‐line‐specific environmental knowledge and attitudes, that is knowledge of and attitudes towards the green products and their impact on the environment. Presents the results of an exploratory study examining the relationship between product‐line‐specific environmental knowledge and attitudes for multiple green product lines, testing hypotheses generated from the literature, utilizing a questionnaire measuring self‐reports of environmental knowledge and attitudes. The results show no direct relationship exists between product‐line‐specific environmental knowledge and attitudes, and that consumers do not simply believe that a green product is good for the environment without also knowing how the product impacts on the environment.

Types and influential factors of consumers' non‐purchasing ecological behaviors

“…In reference to attitudes positive relationships have been identified in a number of cases (McGuiness et al, 1977;Kallgren and Wood 1986;Shrum and McCarty, 2001;Tilikidou and Delistavrou, 2004). There have been studies that followed suggestions by Ajzen and Fishbein (1977) and indicated that specific recycling attitudes are better correlated to recycling behavior than general social attitudes or general pro-environmental attitudes (Shrum et al, 1994;Martin and Simintiras, 1995;Balderjahn, 1988;Tilikidou, unpublished doctoral dissertation, p. 151). Davies et al (2002) found a positive association between attitudes and intention to recycling but intention was not found to be directly associated to behavior.…”

What Drives Green Restaurant Patronage Intention?

“…Past studies have revealed that environmental attitude was the direct predictor of pro-environmental intention and behaviour (Ellen, 1994;Roberts, 1996;Straughan and Roberts, 1999;Kim, 2002;Meinhold and Malkus, 2005;Milfont, 2007;Majláth, 2008;Lopez and Cuervo-Arango, 2008) and the green products purchase commitments are often based on environmental attitudes (Martin and Simintiras, 1995;Grunert and Juhl, 1995;Chan, 1996;Schlegelmich et al, 1996;Chan, K. 1999;Tanner and Kast, 2003;Kim and Choi, 2003;Fraj and Martinez, 2007;Tilikidou;. However, some of the researchers also commented that there is a gap between attitude and behaviour because the results of green purchases have often been disappointing (Maineiri et al, 1997;Peattie, 2001;Gupta and Ogden, 2006).…”

Eliciting Environmental Preferences of Ghanaians: An Experimental Approach

“…After providing a brief review of the core theoretical issues (section 3), we will present a description of the experiment we 1 Hirschman (1970), for example, has divided consumer sanction power over corporate behaviour into three types: a positive sanction "loyalty", a negative sanction "exit" (terminating a business relationship) and "voice" (complaining or negative word-of-mouth). 2 See, for instance, Kinnear and Taylor (1973); Martin and Simintiras (1995); and Prothero and McDonagh (1993). 3 For a more thorough analysis of these methods, see Pearce and Turner (1990).…”