The heritage tourist: an understanding of the visitor experience at heritage attractions

Abstract

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How Outstanding Universal Value, Service Quality and Place Attachment Influences Tourist Intention Towards World Heritage Conservation: A Case Study of Mount Sanqingshan National Park, China

“…The perception of the OUV attraction had a positive effect on place attachment H1 (β = 0.44) and heritage protection behaviour intention H2 (β = 0.36), and were moderately effective (path coefficient 0.0-0.1 is a weak effect, 0.1-0.5 was a medium effect, and 0.5-1.0 was a strong effect [102]), which showed that the core OUV attraction of the WNHS had an important influence on tourists' experience value and emotional attachment. This was consistent with the relevant research conclusions [16,17,19,29,30]. Service quality had a positive effect on place attachment H4 (β = 0.55, strong effect) and heritage protection behaviour intention H5 (β = 0.41, medium effect), indicating that the service quality of the heritage site as perceived by tourists had an important impact on their value perception, emotional attachment, environmental protection behaviour intentions and other aspects, which was consistent with the conclusions of previous relevant research [28][29][30][31]45].…”

“…Researchers have mainly emphasised the value of OUV from the perspective of the OUV attraction [14,15]. From the perspective of active brand marketing, an OUV attraction can attract tourists and generate public attention [16,17]. Destination attraction has a positive effect on place attachment and helps to promote heritage protection [18][19][20].…”

Flowers and gardens on the context and tourism potential

“…Prior the visit, tourists have some motivations leading to the expectation of having a meaningful experience and the information based on decision making. In this phase, advice from friends and relatives is very important despite social media (Kempiak et al, 2017). During the in situ visitations, the information, communication, engagement, and atmosphere are important points.…”

“…During the in situ visitations, the information, communication, engagement, and atmosphere are important points. In a post visitation, the visitors value the duration, knowledge acquisition, and generate a level of satisfaction that may stimulate a re-visitation on other occasions (Kempiak et al, 2017).…”

DeCACHe: Supporting Designers in Creating Cognition-Centered Adaptive Cultural Heritage Activities

“…The architectural models of DeCACHe and the cognition-centered framework not only support the complementation with other components, as discussed in the previous section, but also support the integration of other personalization factors besides cognition. Such factors reflect on various aspects that influence the visitor experience [58,59] such as intrinsic motivations [60], perceived quality of the CH experience [61], and emotional connection [62]. Personalization factors that can be used in combination with cognition are: visitor location [63], interests [64], social behavior [65], background knowledge [66], preferences [67], motivation [68], themes [69], mood [70], visiting style [71], visit and viewing time [72], visit history [73], and disabilities [74].…”