The development approach of a pedagogically-driven serious game to support Relationship and Sex Education (RSE) within a classroom setting

Accepted ManuscriptThis is a PDF file of an unedited manuscript that has been accepted for publication. As a service to our customers we are providing this early version of the manuscript. The manuscript will undergo copyediting, typesetting, and review of the resulting proof before it is published in its final form. Please note that during the production process errors may be discovered which could affect the content, and all legal disclaimers that apply to the journal pertain. Transposing Freemium Business Model from Casual Games to Serious Games Transposing Freemium Business Model from Casual Games to Serious Games AbstractThe casual game sector represents one of the fastest growing segments of the video game industry with successful business models. The Serious Games (SG) sector on the other hand is far behind with lower business benefits. This study explores how the casual game business models can be transposed into the SG sector, focusing on the freemium business model. We analyse the freemium business models in relation to four components: value proposition of the games, user's segmentation, available distribution channels and revenue streams. After the theoretical analysis, the empirical analysis is completed through end-users survey (n=237) and the analysis of three companies. Based on the end-users survey and the company analysis, the paper introduces key findings in relation to the four components of the free trial and freemium model and their transposition to the SG sector. Findings from the study include the opportunity to transpose the casual games freemium business model into the SG sector in order to allow the development of the SG sector through optimizing their potential revenue streams.

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“…Casual games tend to be developed for everyone [17]. Existing research highlights the impact on females aged 30 and above [2].…”

Section: User's Segmentationmentioning

confidence: 99%

Transposing freemium business model from casual games to serious games

Georgieva

Arnab

Roméro

et al. 2015

Entertainment Computing

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“…Those who teach are often challenged by colleagues and community members for contradicting African norms, morals, and beliefs (Hsu, 2010). In addition, a lack of systematic training, limited support from relevant authority, limited content and resources, little time allocated, and traditional methods of teaching have also been noted among other factors contributing to ineffective sexual health education programmes for adolescent African students (Ahmed, Flisher, Mathews, Mukoma, & Jansen, 2009;Arnab et al, 2013). Naidoo (2006), for instance, after conducting a qualitative study which intended to examine the effectiveness of sexual education programmes in schools in South Africa, discovered that students were more interested in other exciting interactive teaching methods than only lecturing.…”

Section: Africamentioning

confidence: 99%

“…Research has been conducted to develop games that have these effects in sexual health education. For example, a study conducted by Arnab et al (2013) involving a multi-disciplinary team of researchers from the UK, created SG for adolescent relationships and sexual education. The GBL developed was tested using a cluster randomized controlled trial.…”

Section: The Role Of Gbl In Adolescent Sexual Health Educationmentioning

confidence: 99%

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Adolescent School-Based Sexual Health Education and Training: A Literature Review on Teaching and Learning Strategies

Haruna¹,

Hu²,

Chu³

2018

GJHS

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Objectives: The objective of this review is to gain an understanding of the teaching approaches used and their effectiveness in imparting sexual health literacy amongst school adolescents. The intention is to design interventions for effective sexual health education in our study setting. Methods:We reviewed various literature related to adolescent sexual health education studies that have been conducted by prior researchers. We also provide an overview of the teaching and learning methods used.Results: Through this literature review, we learned that GBL and gamification were carried out primarily in developed countries, outside of Africa. It has been observed that both GBL and Gamification are effective and efficient in the transformation of knowledge, as they influence students' learning processes through engagement, enjoyment, excitement, attractiveness, and participation. They also foster critical thinking skills, improve confidence, increase motivation, and stimulate a habit of self-regulatory learning among students. Conclusions:Ensuring the impartation of sexual health knowledge can also be achieved by designing and applying effective innovation teaching methods that appeal to today's youth, such as GBL and Gamification. We will design GBL and Gamification methods and evaluate their effectiveness amongst Africans students, specifically among Tanzanian school adolescents.

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“…Não existe uma única definição para conceituá-lo, mas várias pesquisas têm utilizado o termo para se referir as ações desenvolvidas utilizando a tecnologia de jogos de computador para servir a outros propósitos do que puro entretenimento, a saber: comunicar, divulgar, instruir e educar [ARNAB, 2013;MACHADO et. al., 2011;VASCONCELLOS, 2013;WATTANASOONTORN et.…”

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Utilização de uma tecnologia educativa no processo de ensino-aprendizagem de adolescentes sobre saúde sexual e reprodutiva: relatos de experiência.

Oliveira¹,

Gontijo²,

Monteiro³

2017

Anais Do XXIII Workshop De Informática Na Escola (WIE 2017)

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Abstract. The aim of this paper is to present the experiences of education and health professionals, participants of the research, on the use of technology in IntroduçãoOs jogos são um importante recurso de ensino-aprendizagem, pois, dentro de um contexto prazeroso, aprimoram a criatividade dos envolvidos, afloram potenciais que auxiliam na dinâmica do aprendizado e na construção crítica do conhecimento a partir da realidade. Assim, a brincadeira pode se tornar um espaço de troca de experiências e

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The development approach of a pedagogically-driven serious game to support Relationship and Sex Education (RSE) within a classroom setting

Cited by 131 publications

References 9 publications

Transposing freemium business model from casual games to serious games

Transposing freemium business model from casual games to serious games

Adolescent School-Based Sexual Health Education and Training: A Literature Review on Teaching and Learning Strategies

Utilização de uma tecnologia educativa no processo de ensino-aprendizagem de adolescentes sobre saúde sexual e reprodutiva: relatos de experiência.

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