Sports Spectating in Connected Stadiums: Mobile Application Roland Garros 2018

Schut, Pierre-Olaf; Glebova, Ekaterina

doi:10.3389/fspor.2022.802852

Cited by 7 publications

(5 citation statements)

References 17 publications

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“…Therefore, it would be beneficial for future studies to include larger sample sizes, follow the same methodological approach, and check whether the results obtained corroborate. Although it would be interesting to extend this study to other nautical sports centres and other sports, allowing a better results comparison, it is worth mentioning that customer satisfaction and service perceptions may differ between different customer profiles in factors, such as age, consumer behaviour, level of proficiency, or sports affiliations [73]. Therefore, the results and implications of the study obtained should only be applied to the Viana do Castelo nautical sports centre, at the time the survey was carried out, and should not be generalised to other nautical sports centres.…”

Section: Discussionmentioning

confidence: 99%

Fostering Customer Loyalty in Kitesurfing: The Case of a Nautical Sports Centre in Portugal

Soares,

Carvalho,

Mourão

2023

Sustainability

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In this study, the relationship between service quality, customer satisfaction, and behavioural intention is investigated within a specialised nautical sports centre that offers kitesurfing in Portugal. Using a path analysis model, this study aims to evaluate the effect of the dimensions of service quality on satisfaction and behavioural intention, as well as the effect of satisfaction on the customer’s behavioural intention. According to the results, customer satisfaction is influenced directly by service quality dimensions such as responsiveness, assurance, empathy, and tangibility. This, in turn, positively impacts their behavioural intention to make future purchases. The responsiveness dimension directly affects behavioural intention, while empathy contributes to it indirectly through customer satisfaction. This study addresses a gap in current water sports research by examining the antecedents of customers’ behavioural intention, for the first time, to a nautical sports centre, deriving important managerial implications. Thus, to increase customer satisfaction and increase the likelihood of repeating their experience, it is advised that the sports centre implement clear work procedures, offer training to staff on responsiveness and empathy, and regularly gather feedback from customers to facilitate continuous improvement of their service design.

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Section: Discussionmentioning

confidence: 99%

Fostering Customer Loyalty in Kitesurfing: The Case of a Nautical Sports Centre in Portugal

Soares,

Carvalho,

Mourão

2023

Sustainability

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“…Technological determinism is a theoretical perspective that posits technology as a primary driver ( 12 ) in shaping societal and cultural norms ( 13 ), rather than being shaped by them ( 14 ). Campolo and Crawford ( 15 ) introduce “enchanted determinism”, explaining it as a phenomenon of “superhuman” accuracy and insight, paired with the inability to clearly understand and explain how these results are produced.…”

Section: Theoretical Backgroundmentioning

confidence: 99%

Artificial intelligence development and dissemination impact on the sports industry labor market

Glebova,

Madsen,

Mihaľová

et al. 2024

Front. Sports Act. Living

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PurposeThe objective of this study is to explore the impact of artificial intelligence (AI) development on the sports industry labor market, the ways in which AI has influenced the demand for labor, created new job opportunities, and impacted existing job roles.MethodologyIt refers to the inductive approach in the spirit technological determinism theory. It is based on the literature review and written qualitative, semi-structured interviews (N = 14) with sports human resources, management, and technology professionals (purposive sampling). Analysis involved inductive coding and line-by-line analytics of the data.FindingsThe labor market implications of AI in the sports industry are multifaceted. New job roles are likely to emerge, demanding a blend of AI expertise, data-analysis skills, and sports domain knowledge. Professionals in roles such as sports data analysts and marketing experts may find increasing opportunities. However, certain jobs undergo transformation as AI automates routine tasks. It requires individuals to upskill or transition to roles that require a deeper understanding of AI. This necessitates the creation of responsibilities focused on ethical AI governance and oversight.OriginalityIt is important to research the impact of AI dissemination on the sports industry labor market in a holistic manner because the effects of AI are complex and far-reaching. While there are potential benefits to the implementation of AI, there are also potential risks and challenges that need to be addressed, the implementation of AI in the sports industry could have broader social and ethical implications that need to be considered.

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“…Sports spectatorship is a popular pastime for many people, and in addition to attending live events, fans have various options for consuming sports content through different media platforms ( 12 ). These options include fan zones, broadcasts, podcasts, and mobile apps, which allow fans to stay updated on sports news, teams, athletes, events, organizations, and brands ( 18 , 19 ). Television and radio broadcasts enable fans to watch or listen to live events when they cannot attend them in person.…”

Section: Theoretical Prisms and Perspectivesmentioning

confidence: 99%

Sports venue digital twin technology from a spectator virtual visiting perspective

Glebova,

Book,

et al. 2023

Front. Sports Act. Living

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The purpose of this article is to adopt a customer-centric perspective the and introduce digital twin technology as a solution for mega-sport event management. This conceptual model article focuses on the potentially drastic role of digital twin technology in modern sports events, explaining in detail different aspects of its impact. The main research question is “How (and why) do sports venue digital twin emerging technologies prospectively impact the sports spectators” customer experiences?” It contributes to understanding how and why sports venue digital twins make events more customer-centred by enhancing fan experiences and engagement. Subsequently, it aims to position digital twin technology as an innovative solution for mega-sport event management across various customer experience touchpoints. By examining the intersection of digital twins and sports events from a customer-centric lens, this article will elucidate the intricacies involved in leveraging this emerging technology to transform stakeholder and fan experiences at major sporting events. Finally, we outline and explain the obstacles, challenges, opportunities, and perspectives of digital twin technology at an intersection with sports events from a customer-centric perspective. The use of digital twins potentially enables the creation of hyper-realistic virtual replicas of sports venues, providing immersive and personalized experiences for spectators. This technology allows event organizers to optimize resource allocation, streamline logistics, and improve operational efficiency.

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Sports Spectating in Connected Stadiums: Mobile Application Roland Garros 2018

Cited by 7 publications

References 17 publications

Fostering Customer Loyalty in Kitesurfing: The Case of a Nautical Sports Centre in Portugal

Fostering Customer Loyalty in Kitesurfing: The Case of a Nautical Sports Centre in Portugal

Artificial intelligence development and dissemination impact on the sports industry labor market

Sports venue digital twin technology from a spectator virtual visiting perspective

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