Sparking Creativity: Improving Electronic Brainstorming with Individual Cognitive Priming

The Impact of Semantic Relevance and Heterogeneity of Pictorial Stimuli on Individual Brainstorming: An Extension of the SIAM Model

“…In general, presenting external stimuli improves brainstorming performance, compared to no stimuli (Dennis, Minas, & Bhagwatwar, 2013;Iyer, et al, 2009), but specific effects vary depending upon characteristics of the stimuli and the form of knowledge involved (Hunter, Bedell-Avers, Hunsicker, Mumford & Ligon, 2008). The effects of any single external stimulus eventually dissipate (Collins & Loftus, 1975); repeated presentation of additional cues maintains the activation of LTM nodes and encourages continued knowledge sampling.…”

To email or not to email: The impact of media on psychophysiological responses and emotional content in utilitarian and romantic communication

“…Under this model, the emotion happiness is characterized by moderate arousal and positive valence while anger is characterized by moderate to high arousal and negative valence. These emotional responses can be evaluated consciously or may also be subconsciousdinfluencing an individual without his or her knowledge (Dennis, Minas, & Bhagwatwar, 2013).…”

Opening the Mind: Designing 3D Virtual Environments to Enhance Team Creativity

“…Verbal brainstorming has been used for more than a half century [15]. Osborn argued that a verbal brainstorming exercise should have four guidelines: (a) producing a large quantity of ideas, (b) criticism must be ruled out, (c) freewheeling (wild ideas) must be accepted and (d) combination and improvisation on ideas should be encouraged [40].…”

“…Companies have also increased the use of 3D virtual environments (VEs) in product development and for virtual teams [2]. Meanwhile, more focus has been placed on the role of individual cognition in virtual team interactions [30] with some studies indicating that individual cognition can be influenced to enhance the productivity of the team [15]. VEs are unique in that they can be fairly easily customized to encourage their use as collaborative spaces.…”

“…Research in the information systems field has shown priming can increase idea generation by as much as 30 percent [15], indicating that an individual prime can have profound influence on the productivity of the overall team. However, few studies have attempted to leverage the customizability of VEs to prime individuals and improve team processes.…”