Smart Retail in Smart Cities: Best Practice Analysis of Local Online Platforms

Schade, Katrin; Hübscher, Marcus; Korzer, Tanja

doi:10.5220/0006844901470157

Cited by 2 publications

(3 citation statements)

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“…Hence, it comes as no surprise that, around the globe, different approaches to cope with the crisis have arisen [12], as the resilience of local retailers is limited [13]. One feasible and highly discussed option is local online platforms (LOPs) [14][15][16]. LOPs mainly link local retailers and logistics companies by means of digital platforms, in order to ensure online sales for local retailers and delivery to customers [14].…”

Section: Introductionmentioning

confidence: 99%

“…One feasible and highly discussed option is local online platforms (LOPs) [14][15][16]. LOPs mainly link local retailers and logistics companies by means of digital platforms, in order to ensure online sales for local retailers and delivery to customers [14]. Multiple obstacles exist when it comes to implementing such a platform.…”

Section: Introductionmentioning

confidence: 99%

“…Their production and maintenance are cost-and time-consuming, which is why few retailers have chosen to participate. This, in turn, means that few customers have taken notice of the platforms [14].…”

Section: Introductionmentioning

confidence: 99%

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Integrating Retail into an Urban Data Platform from a Stakeholder Perspective: Network Approaches in Leipzig (Germany)

et al. 2022

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Growth rates in e-commerce, changing consumer behaviors, and COVID-19 have all put pressure on local retailers worldwide, threatening the resilience of city centers. Local online platforms (LOPs) have been considered as a solution to help local retailers increase their visibility and survive on the market. However, most platforms fail to attract a significant number of stakeholders. Simultaneously, digital platform solutions with more holistic urban perspectives, such as urban data platforms (UDPs), have emerged. However, a question remains: how can the integration of retail data (e.g., product availabilities) into a UDP succeed? Therefore, in this paper, we explore stakeholder-oriented networking processes to integrate local retail data into a UDP in Leipzig, Germany. Leipzig has increased its population by 26% since 2000, but presents the highest retail vacancy rate, compared to other major German cities. To investigate the networking process in Leipzig, we conduct a social network analysis which combines qualitative interviews, mapping, and ethnographic research. We interview ten stakeholders and uncover conflicts within the networking process: First, all stakeholders have different understandings of UDPs and how to integrate local retail data; second, the interviewees acknowledge the importance of, but none of them feel responsible for, initiating or managing the process; and third, the city administration has shown diverging interest, in terms of taking on more responsibility.

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