Economic importance of the poultry disease prevention policy for Brazil: the case of Avian Influenza With the concern about the risks related to poultry health, the National Poultry Health Program (PNSA), one of the main health policy instruments for this sector, under the auspices of the federal government, aims to guide and create mechanisms to prevent and combat poultry diseases. Among these diseases, Avian Influenza, salmonellosis, mycoplasmosis and Newcastle disease account for the largest losses in the industry worldwide. One of the most important elements in the structure of prevention of the introduction and dissemination of these diseases is the inspection of imported products at the country's points of entry (ports, airports and dry frontiers), through a surveillance service (Vigiagro/Ministry of Agriculture, Livestock and Food Supply-MAPA). Also noteworthy is the examination of samples resulting from the inspection actions which, in the case of Avian Influenza (AI) and Newcastle Disease, go through the official laboratories service-Lanagros, MAPA. In this context, the objective of this study was to discuss the economic importance of these diseases, especially with regard to the effects on international trade, and to evaluate the potential impacts that outbreaks of Avian Influenza would have on the Brazilian economy. Scenarios were constructed for different situations in terms of duration of shocks effects on the external sales of poultry and other poultry products and the probability of occurrence of AI. From these impacts, the proposal was to identify the benefits generated by the control and prevention of the introduction of AI in national territory. That is, these benefits were projected from losses avoided by the control and prevention of the disease, especially those resulting from the slaughter of sick birds and those who had direct contact with the former and from the drop in exports of poultry products. The situations were characterized using parameters found in the literature and from them were carried out simulations, for a window of 10 years, adopting the Monte Carlo method. Among the results obtained, it was verified that the benefits of the services of prevention to the introduction of AI, approximated by the performance of Lanagro / SP and Vigiagro, exceed their costs. These results were intensified when one takes into account the adoption of more modern health management instruments, as foreseen by the World Organization for Animal Health (OIE), such as compartmentalisation. Among other simulation results, the benefit-cost ratio presented, on average, values above 3. Although the results were based on hypothetical scenarios, constructed with parameters and information from other countries that have experienced health crises due to AI, and there is a underestimation of the costs of health policies and the non-inclusion of private costs (from the producer and the processing industry) to the prevention of the disease, they highlighted the economic importance of maintaining a sanitary policy...