DOI: 10.24251/hicss.2018.204
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Abstract: Service Innovations are an opportune strategy for companies to compete in the digital age and to transform their business models taking a service perspective on their value creation. Digital business models require unique value propositions that incorporate digital technologies. Companies are required to build new digital capabilities to design and implement digital strategies. The paper takes a visionary perspective and motivates to view value creation through a service lens to respond to current challenges o…

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