Abstract:Resumo: O presente artigo realiza uma análise, a partir de uma perspectiva crítica, sobre o processo de criação e consolidação dos parâmetros mundiais sobre Responsabilidade Social Corporativa (RSC) na relação com os direitos humanos, na Europa e no Brasil, no atual estágio do capitalismo globalizado. Como recurso teórico-metodológico fundamenta-se, no plano internacional, em um conjunto de normas jurídicas existentes sobre a responsabilidade social corporativa e os direitos humanos nas empresas transnacionais… Show more
“…This scenario generated a crisis of confidence in the State's capacity, which required the search for new alternatives (Schroeder & Schroeder, 2004). This change in the role of the State arrived in Brazil in the 1990s, with the substitution of the universalist logic and the guarantee of rights (inscribed in the 1988 Brazilian constitutional charter) with a market logic based mainly on business marketing and the flexibility of work processes (Mathis & Mathis, 2012). Mathis and Mathis (2012) emphasize that this change in the responsibility of the State, for the wellbeing of all, was present in the proposal for State reform in the 1990s, since it transfers responsibility for the provision of social services to the "non-state public sectors"-the third sector.…”
Section: Introductionmentioning
confidence: 99%
“…During this period, partnerships between the State, social organizations and companies are encouraged, which reinforce the issue of ethics in their internal policies, and by carrying out CSR projects, they received exemption from tax charges. Thus, the Brazilian business community changes its vision and the form of social action, CSR appears in Brazil and companies become agents of social change, being responsible for supplying the State in its inability to meet some demands of society with quality (Mathis & Mathis, 2012). Since then, Corporate Social Responsibility has been the proposal for solving some social problems (Vasconcelos & Filho, 2008).…”
Section: Introductionmentioning
confidence: 99%
“…Ventura (2005) shows that there is an expectation on the part of society in relation to organizations and that companies try to be aligned with this demand as a way of survival, leading new companies or those already established in the market to incorporate the new practices and procedures of CSR in search of legitimacy (Sousa, 2011). This scenario increases the interest and the need for companies to work with social marketing to increase their credibility with stakeholders and profitability in the market (Mathis & Mathis, 2012). Vasconcelos and Filho (2008) reinforce the speech of contemporary authors to professionals in the marketing area, where they must accept the obligation to give the same importance of profits to consumer satisfaction and social welfare when evaluating the performance of a company (Vasconcelos & Filho, 2008).…”
This article presents the diagnosis of the institutionalization of Corporate Social Responsibility in companies in the Metropolitan Area of Campinas – São Paulo, Brazil. The research has a qualitative approach and an exploratory-descriptive objective. Data collection is documentary and descriptive data is analyzed inductively using the content analysis technique. The survey of 16 companies concludes that social actions are focused on education and income generation, concentrated on their field of activity, being carried out in partnership with social institutions and volunteering actions. However, there are problems regarding the practice of volunteering, the use of non-standardized reports, and the lack of targeting actions with the SDGs. Most companies (57%) are in the intermediate stage regarding the institutionalization of CSR.
“…This scenario generated a crisis of confidence in the State's capacity, which required the search for new alternatives (Schroeder & Schroeder, 2004). This change in the role of the State arrived in Brazil in the 1990s, with the substitution of the universalist logic and the guarantee of rights (inscribed in the 1988 Brazilian constitutional charter) with a market logic based mainly on business marketing and the flexibility of work processes (Mathis & Mathis, 2012). Mathis and Mathis (2012) emphasize that this change in the responsibility of the State, for the wellbeing of all, was present in the proposal for State reform in the 1990s, since it transfers responsibility for the provision of social services to the "non-state public sectors"-the third sector.…”
Section: Introductionmentioning
confidence: 99%
“…During this period, partnerships between the State, social organizations and companies are encouraged, which reinforce the issue of ethics in their internal policies, and by carrying out CSR projects, they received exemption from tax charges. Thus, the Brazilian business community changes its vision and the form of social action, CSR appears in Brazil and companies become agents of social change, being responsible for supplying the State in its inability to meet some demands of society with quality (Mathis & Mathis, 2012). Since then, Corporate Social Responsibility has been the proposal for solving some social problems (Vasconcelos & Filho, 2008).…”
Section: Introductionmentioning
confidence: 99%
“…Ventura (2005) shows that there is an expectation on the part of society in relation to organizations and that companies try to be aligned with this demand as a way of survival, leading new companies or those already established in the market to incorporate the new practices and procedures of CSR in search of legitimacy (Sousa, 2011). This scenario increases the interest and the need for companies to work with social marketing to increase their credibility with stakeholders and profitability in the market (Mathis & Mathis, 2012). Vasconcelos and Filho (2008) reinforce the speech of contemporary authors to professionals in the marketing area, where they must accept the obligation to give the same importance of profits to consumer satisfaction and social welfare when evaluating the performance of a company (Vasconcelos & Filho, 2008).…”
This article presents the diagnosis of the institutionalization of Corporate Social Responsibility in companies in the Metropolitan Area of Campinas – São Paulo, Brazil. The research has a qualitative approach and an exploratory-descriptive objective. Data collection is documentary and descriptive data is analyzed inductively using the content analysis technique. The survey of 16 companies concludes that social actions are focused on education and income generation, concentrated on their field of activity, being carried out in partnership with social institutions and volunteering actions. However, there are problems regarding the practice of volunteering, the use of non-standardized reports, and the lack of targeting actions with the SDGs. Most companies (57%) are in the intermediate stage regarding the institutionalization of CSR.
“…Thus, business enterprises can engage in ethical behaviour and also can share the responsibilities and commitments that countries have taken to the ratification of the global plans of action, such as the Agenda 21, Kyoto Protocol and Agenda 2030 (Getz and Ladek, 2006;Oetzel et al, 2010;Santiago et al, 2015). Data show that CSR activities are focused on philanthropic and volunteer aspects, obedience of labour laws and patterns to meet the requirements of certifications, in addition to presenting themselves as a social-marketing, windowdressing strategy, under the critical approach (Fleming and Jones, 2013;Mathis and Mathis, 2012;Crane and Matten, 2010;Sousa Filho et al, 2010). It is therefore relevant to mention the proactive corporate social responsibility even in Small and Medium Enterprises (Torugsa et al, 2013).…”
The responsibility to promote sustainable development should be a joint effort among government, industry and other organizations. They can share the responsibilities and commitments that countries have with regard to the ratification of the global plans of action, such as Agenda 21, Kyoto Protocol and Agenda 2030. Delai and Takahashi (2012) explain that the Corporate Social Responsibility (CSR) is the approach to sustainable development in the organizational scope. Nowadays, some of the biggest concerns are the role and impact of corporate actions on society and the planet. This article aims to explore how organizations could address the issue of just peace; it presents two initiatives the Global Compact and Agenda 2030 as CSR initiatives that they could resort. The entrepreneurial and corporate actions can indeed be configured as actions of peace if they consider the guidelines of United Nations Global Compact and Agenda 2030 for Sustainable Development as core of their business.
“…No entanto, algumas empresas vêm divulgando relatórios que não contam com determinada padronização e carentes de ferramentas eficientes de controle e acompanhamento de ações sustentáveis (A. Mathis & Mathis, 2012).…”
Este artigo buscou analisar o nível de sustentabilidade de um curtume gaúcho. O trabalho se propôs a identificar as ações sustentáveis adotadas pelo curtume e os programas ambientais em que organização está engajada. O estudo consiste em uma pesquisa de abordagem qualitativa, que se classifica como descritiva em relação aos objetivos e cujos procedimentos adotados são estruturados como um estudo de caso. Para coletar os dados, foram utilizados questionário e entrevistas semiestruturadas, aplicados ao pessoal responsável pelo setor produtivo e meio-ambiente/ sustentabilidade. A organização adota políticas de produção mais limpa, logística reversa, está envolvida em alguns projetos e programas ambientais, além de procurar se enquadrar nos requisitos de algumas certificações. O grau de sustentabilidade do curtume avaliado foi considerado bom, apesar de apresentar processos que precisam ser revistos a fim de eliminar e/ ou mitigar pontos negativos relacionados ao processo produtivo. Conclui-se que é possível reduzir os impactos negativos gerados à sociedade, tão logo organizações empreguem um sistema de gestão ambiental eficaz e invista em ações sustentáveis e conscientes. Palavras-chave: sustentabilidade, sistema de gestão ambiental, impactos ambientais.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.