Research on the E-Commerce's User Experience Evaluation Model

Liu, Xin Xiong; Liu, Qing Yun; Wang, Wei; Huang, Chuanfeng; Li, Wen Si

doi:10.4028/www.scientific.net/amm.427-429.2859

Cited by 2 publications

(9 citation statements)

References 4 publications

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“…In the literature review, many UX evaluation studies of online systems only have dimensions and criteria [15], [18]- [20], [24]. However, they are lacking the UX dimensions, criteria, and metrics in the UX evaluation models.…”

Section: A Evaluationmentioning

confidence: 99%

“…In the work by [18], it is mentioned that improved user experience can attract new users, increase visitor numbers, and transaction volume of the system. The model was developed to evaluate e-commerce websites.…”

Section: A E-commerce's Ux Evaluation Modelmentioning

confidence: 99%

“…Six experts in the field of e-commerce evaluated the model. The model developed by [18] consists of three dimensions: Visceral, behavioural, and reflective, and has verification. Based on ISO 25022:2016 and ISO 25023:2016, this model has emotional and functionality dimensions.…”

Section: A E-commerce's Ux Evaluation Modelmentioning

confidence: 99%

“…Based on the model analysis in Table II above, the models were purposely developed for e-commerce [18], testing a news site [15], e-banking system [19], edutainment [24], mobile terminal products [20], and an e-commerce recommender system [34]. Thus, there is no generic online system measurement that can be used as each one is tailored to a specific system.…”

Section: F Loyalty Model For E-commerce Recommender Systemsmentioning

confidence: 99%

“…On the other hand, [17] have developed a new conceptual UX model for evaluation that focuses on workers' performance evaluation, and not on the online system. Furthermore, the need to conduct this study is motivated by the lack of existing models that were more focused on specific systems such as e-commerce [18], ebanking [19], and mobile [20]. Furthermore, these studies do not provide clear and comprehensive measurement for general online systems.…”

Section: Introductionmentioning

confidence: 99%

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A Conceptual User Experience Evaluation Model on Online Systems

Yusof¹,

Hashim²,

Hussain³

2022

IJACSA

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An online system has become a priority for organisations or companies in many countries, as it allows many processes to be conducted via online platforms, which contributes to profit gain. There are different types of user experience (UX) evaluation models that have been proposed to guide the measurement and development process. However, most of these models only have dimensions, and there is no guidance for UX measurement on online systems. The lack of evaluation models for online system measurement requires further investigation. This paper aims to identify the gaps in UX evaluation models, and develop a conceptual UX evaluation model for online systems. The method used in this study includes reviewing several literatures and shortlisting the relevant publications on UX and online systems. After that, the gaps were identified from the existing UX evaluation model in the relevant publications based on the ISO standard. Then, the study identified the important components of UX, and proposed a new conceptual UX evaluation model for online systems. The results of the study are the identification of the gaps in existing UX evaluation models, and the development of a new conceptual UX evaluation model that is specifically for online systems. Therefore, the results help in considering UX dimensions, criteria, and metrics and potential UX components for evaluation and measurement. The paper contributes to system developers, designers, and also researchers for future UX evaluation model development for online systems. Future studies could use the reviewed UX evaluation models to identify relevant dimensions of online systems, and hence improve the model that they will develop. The findings may also be beneficial to organisations that own online systems by providing guidelines on important dimensions involved in their UX-based evaluations.

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Section: A Evaluationmentioning

confidence: 99%

Section: A E-commerce's Ux Evaluation Modelmentioning

confidence: 99%

Section: A E-commerce's Ux Evaluation Modelmentioning

confidence: 99%

Section: F Loyalty Model For E-commerce Recommender Systemsmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

See 3 more Smart Citations

A Conceptual User Experience Evaluation Model on Online Systems

Yusof¹,

Hashim²,

Hussain³

2022

IJACSA

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Major and minor issues affecting the user experience on e-commerce websites

Hasan

2023

Int. j. adv. appl. sci.

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This research evaluated the user experience (UX) of the top three most visited e-commerce websites in Malaysia and identified the main and important issues (related to utilitarian and hedonic features) that affect the user experience while interacting with such websites. Specific criteria were developed to evaluate the user experience of e-commerce websites, consisting of 27 metrics to evaluate utilitarian features and 13 metrics to evaluate hedonic features. The evaluation was conducted in two stages using questionnaires and semi-structured interviews based on the developed criteria. Several major and minor issues were identified from the users' point of view that affect the user experience on e-commerce websites. Specifically, the users identified seven major usability problem areas on the websites, including “lack of detailed information about the products, inaccurate and unclear information about the delivery dates, slow downloading of the website pages, and lack of alternative methods for delivery of the order.” Users also identified two unique major hedonic problem areas on only one of the sites tested, related to: “Not an enjoyable experience” and “Not meeting user expectations.” In addition, users identified seven minor utilitarian problem areas and nine minor hedonic problem areas on the sites. Detailed specific issues related to these problem areas were identified and explained. Based on the results of this research, recommendations were proposed to achieve positive experiences on e-commerce websites from the users' point of view.

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Research on the E-Commerce's User Experience Evaluation Model

Cited by 2 publications

References 4 publications

A Conceptual User Experience Evaluation Model on Online Systems

A Conceptual User Experience Evaluation Model on Online Systems

Major and minor issues affecting the user experience on e-commerce websites

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