2022
DOI: 10.1080/21645515.2022.2085958
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Public perception of radio campaign messages in managing COVID-19 pandemic in selected states, Nigeria

Abstract: The study examined public perception of Nigeria Center of Disease Control’s (NCDC) radio campaign messages in managing the Covid-19 pandemic in three selected states in the south-western part of the country. A survey research design was adopted with a questionnaire as a data collection instrument. A sample size of 400 respondents was chosen through the multistage approach. The study revealed that the residents in selected states in South-Western Nigeria reported exposure to radio campaign messages on COVID-19 … Show more

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Cited by 9 publications
(5 citation statements)
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“…This was not surprising because the pandemic was global in nature and it affected all countries of the world. This finding support existing studies that investigated the level of awareness of Covid-19 pandemic ( 24 , 25 ). Non-literate awareness on the safety protocol is also worthy of note.…”
Section: Discussionsupporting
confidence: 91%
“…This was not surprising because the pandemic was global in nature and it affected all countries of the world. This finding support existing studies that investigated the level of awareness of Covid-19 pandemic ( 24 , 25 ). Non-literate awareness on the safety protocol is also worthy of note.…”
Section: Discussionsupporting
confidence: 91%
“…Remarkably, the effect size for treatment is large. This finding aligns with Talabi et al, (2022) whose study participants' exposure to radio campaign messages on COVID-19 preventive measures influenced the awareness and adoption of COVID-19 preventive measures during the pandemic. The radio campaign messages were found to be effective is communicating effectively.…”
Section: Discussionsupporting
confidence: 87%
“…In India, community radio stations in collaboration with the Ministry of Information embarked on COVID-19 awareness programs for people on preventive measures, such as frequent hand washing, wearing of face masks, and social distancing (Laskar & Bhattacharyya, 2021). Access to radio campaign messages on COVID-19 preventive measures is essential in reaching out to a large number of people, thereby enhancing citizens' behaviour by increasing their understanding and adoption of COVID-19 preventive measures (Brownell, 2023;Talabi, Oyedeji, Adelabu, Sanusi, Adaja, Talabi, Bello, Lamidi & Alade, 2022). Radio programs can be an effective medium for informing communities with little access to other media regarding COVID-19 prevention strategies in a timely and accurate manner.…”
Section: Covid-19 Information Sources Used By the General Publicmentioning
confidence: 99%