Product radicalness and firm performance in B2B marketing: A moderated mediation model

Lavado, Antonio Carmona; Gopalakrishnan, Shanthi; Zhang, Haisu

doi:10.1016/j.indmarman.2019.08.013

Cited by 27 publications

(41 citation statements)

References 78 publications

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“…In order to minimize the impact of CMB, first, we designed simple and clear questionnaire items, we informed the respondents that the survey was anonymous, and we arranged the items to avoid the problem of the respondents’ guessing and the tendentiousness of the survey. Second, following the work of Carmona-Lavado, Gopalakrishnan, and Zhang (2020)) , we controlled for CMB by using Harman’s statistical test. The results from this test showed that the largest explanation proportion of the first principal component was 22.47%—less than 50% of the total variance explained.…”

Section: Methodsmentioning

confidence: 99%

The information impact of network media, the psychological reaction to the COVID-19 pandemic, and online knowledge acquisition: Evidence from Chinese college students

Xie

Zang

Casado³

2020

Journal of Innovation & Knowledge

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This study focuses on whether network media information about the COVID-19 pandemic has had a significant impact on the online knowledge acquisition of college students. This research is of great significance, as it can have a profound impact on the way we think about knowledge acquisition in the future. Yet, a recent literature review finds that the academic community has not paid attention to this important topic. In the present work, which is based on a survey of 5000 Chinese college students during the COVID-19 pandemic period, we find that COVID-19 information from mainstream Chinese media and overseas media as well as social media has had a significant promoting effect on the online knowledge acquisition of college students. At the same time, the psychological response to the pandemic situation is shown to have had a significant mediating effect on the relationship between the information impact from mainstream Chinese and overseas media and the online knowledge acquisition of college students. Our findings have shown that the more positive college students are in responding to the pandemic, the stronger their willingness is to acquire knowledge through online means, and the better effect this will have on them acquiring knowledge. The results of this paper have important implications for the optimization and improvement of college students’ education and knowledge acquisition methods in the context of the long-term COVID-19 pandemic.

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Section: Methodsmentioning

confidence: 99%

The information impact of network media, the psychological reaction to the COVID-19 pandemic, and online knowledge acquisition: Evidence from Chinese college students

Xie

Zang

Casado³

2020

Journal of Innovation & Knowledge

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“…We used PROCESS analysis (Hayes, 2018) for hypotheses testing because it is considered by several researchers as a better approach than the conventional hierarchical regression for testing the moderation (Carmona-Lavadoa et al, 2020; Pan et al, 2021). The results of SPSS Process macros are mentioned in Table 3.…”

Section: Results and Hypotheses Testingmentioning

confidence: 99%

The relationship between attraction, perception of service, opportunities and tourist satisfaction in backwater tourism in Alappuzha district of Kerala in India

Joseph¹,

Soundararajan²,

Parayitam

2021

Tourism and Hospitality Research

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This article aims to explore the relationships between destination attractions, tourists’ awareness of eco-tourism and facilities, level of perceived service, opportunities and problems, and tourist satisfaction in backwater tourism in Kerala, India. Using a structured survey instrument, we gathered data from 586 tourists. A conceptual model was developed and tested after checking the psychometric properties of the instrument. We tested the measurement model using the Lisrel package (structural equation modeling), and Hayes (2018) process macros were used to test the moderation hypotheses. The results confirm that (i) attraction and opportunities are positively related to tourist satisfaction, (ii) perception of service positively moderates the relationship between attraction and tourist satisfaction, (iii) perception of service (first moderator) and awareness (second moderator) interact to influence the relationship between attraction and tourist satisfaction, and (iv) problems negatively moderate the positive relationship between opportunities and tourist satisfaction. The implications for the literature on tourism and hospitality and practicing managers are discussed.

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“…The business strategy of introducing an Internet‐based technology service platform into the sustainable business model comes from the business‐to‐business (B2B) model and the business‐to‐customer (B2C) model, emphasizing the role of market operation mechanism. The B2B model seeks to realize the exchange of products, services, and information between companies by building an open and shared e‐commerce platform (Carmona‐Lavado et al, 2020). The B2C model carries out online sales activities directly to consumers through the Internet (Iankova et al, 2019).…”

Section: The Innovation Of the Sustainable Business Modelmentioning

confidence: 99%

Determinant factors and business strategy in a sustainable business model: An explorative analysis for the promotion of solid waste recycling technologies

Cui

Cao

et al. 2022

Bus Strat Env

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Innovation strategies for the promotion of solid waste recycling technologies include not only new technologies for resource utilization of solid waste but also sustainable business models to support the adoption of these technologies. This study presents how to incorporate the determinant factors affecting technology promotion and business strategy into a sustainable business model for the promotion of solid waste recycling technologies. A systematic literature review summarizes the determinant factors affecting the aforementioned promotion, including market-, policy-, company-, and technology-related factors. Combined with the theoretical background of the sustainable business model, this study analyzes that for the promotion of solid waste recycling technologies from value dimensions (value proposition, value creation & delivery, and value capture) and sustainability dimensions (economic, social, and environmental). We confirm the importance of incorporating determinant factors into the sustainable business model from the analysis of the Daye Non-Ferrous Metal Recycling Park. Our case study proposes that innovation of the sustainable business model needs to drive changes in business strategy. To promote the aforementioned technologies, we propose an Internet-based technology service platform as the core strategy of the sustainable business model. As the private sector, technology companies can make full use of technological innovation, public policies, and the market environment to achieve and develop sustained competitive advantages through an Internet-based platform and to effectively enhance the promotion of solid waste recycling technologies and help achieve sustainable development.

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Product radicalness and firm performance in B2B marketing: A moderated mediation model

Cited by 27 publications

References 78 publications

The information impact of network media, the psychological reaction to the COVID-19 pandemic, and online knowledge acquisition: Evidence from Chinese college students

The information impact of network media, the psychological reaction to the COVID-19 pandemic, and online knowledge acquisition: Evidence from Chinese college students

The relationship between attraction, perception of service, opportunities and tourist satisfaction in backwater tourism in Alappuzha district of Kerala in India

Determinant factors and business strategy in a sustainable business model: An explorative analysis for the promotion of solid waste recycling technologies

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