2014
DOI: 10.1080/19368623.2013.822339
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Preferences Evaluation With a Choice Experiment on Cultural Heritage Tourism

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Cited by 21 publications
(11 citation statements)
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References 35 publications
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“…Studies indicated that tourism can promote local culture and further transform the way in which rural hosts view their own culture and identity, from a negative self-perspective, such as the sense of being outdated, to a positive perspective, which includes the sense of being unique, healthy, and harmonious, which is admired by urban dwellers [23,25,27,50,51]. Whereas a substantial body of research has documented that economic impacts are perceived as the main expected consequence of tourism development [18,29,33], the results of this study show that the expectation of social empowerment that improves indigenous identity and revives cultural heritage is critical to the indigenous hosting community.…”
Section: Discussionmentioning
confidence: 99%
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“…Studies indicated that tourism can promote local culture and further transform the way in which rural hosts view their own culture and identity, from a negative self-perspective, such as the sense of being outdated, to a positive perspective, which includes the sense of being unique, healthy, and harmonious, which is admired by urban dwellers [23,25,27,50,51]. Whereas a substantial body of research has documented that economic impacts are perceived as the main expected consequence of tourism development [18,29,33], the results of this study show that the expectation of social empowerment that improves indigenous identity and revives cultural heritage is critical to the indigenous hosting community.…”
Section: Discussionmentioning
confidence: 99%
“…The elicited choice allows researcher to quantitatively examine the effect of each testing aspect through the developed choice experiment. This model has been used to estimate choice behavior in a wide range of research field, e.g., tourism development [29,30], transportation planning [31,32], and landscape management [19,[33][34][35].…”
Section: The Discrete Choice Model (Dcm)mentioning
confidence: 99%
“…The results of this study should certainly be the basis for planning future improvements in the field of Phuket's cultural tourism, especially because infrastructure and ambiance were also identified as important criteria in this study. As Bravi and Gasca (2014) have shown, the assessment of the suitability of sites for tourism is an under-developed aspect of the literature on destination development, and this paper provides a case study of how the complex decisions involved in selecting sites can be supported using the AHP method. By combining the AHP method (Saaty, 1980) with the quantitative-qualitative method of evaluation for cultural heritage (Ahmetovic, 1994) this study has identified three cultural heritage sites in Phuket with the greatest cultural tourism potential -Phuket Old Town, Wat Chalong and the Big Buddha.…”
Section: Resultsmentioning
confidence: 99%
“…Doing this enabled the making of recommendations for sites which should be developed as part of the island's attempts to diversify its core tourism product away from an over-concentration on the beach and coastal tourism in the destination, which does not consistently support sustainable development in the region (Martin & Assenov, 2015). As Bravi and Gasca (2014) show, the literature on the development of tourism destinations has tended to focus on the preferences and needs of tourists, and the assessment of the suitability of sites has not featured as prominently. When it comes to complex decisions such as the evaluation of potential tourism sites, which involves a wide range of criteria and alternative options, decision-making becomes a complex process that is reliant on a number of interrelated and interdependent factors, each of which can exert more or less influence over the final decision (Jandrić & Srđević, 2000).…”
Section: Introductionmentioning
confidence: 99%
“…One advantage of the DCM approach is that researchers are able to present choice alternatives to decision-makers to elicit decision-makers’ preferences in a controlled environment. This technique also has been applied to model choice behavior in other research areas, such as tourism [ 31 , 32 ], transportation [ 27 , 33 ], and environment management [ 34 , 35 ]. Yet, few applications of the DCM technique can be found from the aspects of landscape improvements and valuations [ 36 , 37 , 38 , 39 ].…”
Section: Methodsmentioning
confidence: 99%