W hen we wrote "Disciplining Organizational Communication Studies" back in the mid-1990s, we had little idea of the impact-both positive and negative-that the essay would have. In its original conception, Kathy Miller, then editor of MCQ, invited us to contribute an essay to a special issue of MCQ that explored three different but related fields of study: corporate, business, and organizational communication. Our charge, at least as we saw it, was to engage in a polemic of sorts that made the case for organizational communication as a vibrant, coherent, and-in some waysunique field of study that had much to offer organization studies writ large. This uniqueness, we argued, stemmed from a set of core "problematics" that shaped-either implicitly or explicitly-the kinds of questions, assumptions, and research agendas that organizational communication scholars developed about the organizing process. Those problematics-voice, rationality, organization, and the organization-society relationship-were not intended to provide a definitive mapping of the terrain of organizational communication but rather were meant to be "generative" in the sense of promoting dialogue about our sense of identity as a community of scholars, particularly with regard to what it meant to study organizing from an explicitly communicative perspective. Our original intent was also to constructively engage other cognate fields-to generate conversation about how different communities of organization scholars converged or diverged in their efforts to understand the complexities of organizational life.In this respect, the first, initial response to our essay was a disaster. Cynthia found herself at the sharp end of some none-too-complimentary remarks when she appeared on a panel at the Association of Business