Abstract:O caso de ensino 'Olhe bem as montanhas...: a expansão geográfica do comércio de móveis na encruzilhada' descreve o processo de formação e desenvolvimento de uma rede de empresas, bem como os mecanismos criados para coordenação e controle da rede. Ressalta também o dilema suscitado a partir da oportunidade de expansão para novos mercados. Isso em virtude do caso relatar a história de uma rede de empresas que cresceu a partir de um formato de negócio sustentado por contratos formais desenvolvidos pelos associad… Show more
“…Specifically in the case of Brazil, the use of contracts as economic coordination devices has already been studied in the soybean production sector (LEME and ZYLBERSZTAJN, 2008), in the paper and cellulose segment (SOUZA et al, 2009;GUIMARÃES et al, 2011;SILVA et al, 2009), in aviculture (ZYLBERSZTAJN and NOGUEIRA, 2002), in tomato production (ZYLBERSZTAJN and NADALINI, 2007), in the seed industry (ZYLBERSZTAJN and LAZZARINI, 2005), in the biofuel sector (DALMONECH et al, 2010;PEIXOTO, 2008), in the tobacco sector (BEGNIS et al, 2007), in meat production (PINOTTI and PAULILLO, 2006;MIELE and WAQUIL, 2007;SILVA and SAES, 2007;BRUM and JANK, 2001), in the fruit sector (SAES, 2007;SAMPAIO, 2007;SOUZA FILHO et al, 2010), and in food franchising (SILVA and AZEVEDO, 2007). For a general assessment see Zylbersztajn (2005a).…”
Abstract:The growing complexity of supply chains poses new challenges for Agricultural Research Centers and statistical agencies. The aim of this perspective paper is to discuss the role of empirical research in understanding the complex forms of governance in agribusiness. The authors argue that there are three fundamental levels of analysis: (i) the basic structure of the market, (ii) the formal contractual arrangements that govern relations within the agroindustrial system and (iii) the transactional dimensions governed by non-contractual means. The case of the agrochemical industry in Brazil illustrates how traditional analyses that only address market structure are insufficient to fully explain the agricultural sector and its supply chain. The article concludes by suggesting some indicators which could be collected by statistical agencies to improve understanding of the complex relationships among agribusiness segments. In doing so, the paper seeks to minimize costs and to enable a better formulation of public and private policies. Key-words: complex forms, empirical research, market structure, contracts, nonmeasurable attributes.
Resumo: A crescente complexidade das relações entre os agentes das cadeias produtivas coloca novos desafios para os centros de pesquisa e estatística do setor agrícola. O objetivo do presente artigo é discutir o papel da pesquisa empírica para o entendimento das formas complexas de governança no setor agroindustrial. Os autores argumentam que há três níveis fundamentais de análise: (i) a estrutura básica do mercado, (ii) o regime contratual formal que rege as relações dentro do sistema agroindustrial e (iii) as dimensões transacionais governadas por meios não contratuais. O caso da indústria de agroquímicos no Brasil
“…Specifically in the case of Brazil, the use of contracts as economic coordination devices has already been studied in the soybean production sector (LEME and ZYLBERSZTAJN, 2008), in the paper and cellulose segment (SOUZA et al, 2009;GUIMARÃES et al, 2011;SILVA et al, 2009), in aviculture (ZYLBERSZTAJN and NOGUEIRA, 2002), in tomato production (ZYLBERSZTAJN and NADALINI, 2007), in the seed industry (ZYLBERSZTAJN and LAZZARINI, 2005), in the biofuel sector (DALMONECH et al, 2010;PEIXOTO, 2008), in the tobacco sector (BEGNIS et al, 2007), in meat production (PINOTTI and PAULILLO, 2006;MIELE and WAQUIL, 2007;SILVA and SAES, 2007;BRUM and JANK, 2001), in the fruit sector (SAES, 2007;SAMPAIO, 2007;SOUZA FILHO et al, 2010), and in food franchising (SILVA and AZEVEDO, 2007). For a general assessment see Zylbersztajn (2005a).…”
Abstract:The growing complexity of supply chains poses new challenges for Agricultural Research Centers and statistical agencies. The aim of this perspective paper is to discuss the role of empirical research in understanding the complex forms of governance in agribusiness. The authors argue that there are three fundamental levels of analysis: (i) the basic structure of the market, (ii) the formal contractual arrangements that govern relations within the agroindustrial system and (iii) the transactional dimensions governed by non-contractual means. The case of the agrochemical industry in Brazil illustrates how traditional analyses that only address market structure are insufficient to fully explain the agricultural sector and its supply chain. The article concludes by suggesting some indicators which could be collected by statistical agencies to improve understanding of the complex relationships among agribusiness segments. In doing so, the paper seeks to minimize costs and to enable a better formulation of public and private policies. Key-words: complex forms, empirical research, market structure, contracts, nonmeasurable attributes.
Resumo: A crescente complexidade das relações entre os agentes das cadeias produtivas coloca novos desafios para os centros de pesquisa e estatística do setor agrícola. O objetivo do presente artigo é discutir o papel da pesquisa empírica para o entendimento das formas complexas de governança no setor agroindustrial. Os autores argumentam que há três níveis fundamentais de análise: (i) a estrutura básica do mercado, (ii) o regime contratual formal que rege as relações dentro do sistema agroindustrial e (iii) as dimensões transacionais governadas por meios não contratuais. O caso da indústria de agroquímicos no Brasil
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