News on Facebook: How Facebook and Newspapers Build Mutual Brand Loyalty Through Audience Engagement

Chen, Victoria Y.; Pain, Paromita

doi:10.1177/1077699019876634

Cited by 32 publications

(15 citation statements)

References 44 publications

(101 reference statements)

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“…After deducting the Facebook live videos, video news, blogs, and other non-textual posts 105 news and reports were collected as samples from the websites of the news organizations after fetching the source link from Facebook pages. As one of the objectives of the study is to find how these news organizations promote news via their Facebook pages as their brand value as a news organization is connected with social media news shares (Al-Rawi, 2017a; Chen & Pain, 2021).…”

Section: Methodsmentioning

confidence: 99%

A Computer-Based Text Analysis of Al Jazeera, BBC, and CNN News Shares on Facebook: Framing Analysis on Covid-19 Issues

2022

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This study is a comparative text analysis of Al Jazeera English, BBC News, and CNN on the Coronavirus pandemic. Only the text-based news from April 13 to April 20, 2020, were collected from the official Facebook pages of the respective news organizations. Based on the framing theory, the computer-based text analysis using MAXQDA software was used to conduct the research. The study found how these internationally recognized media outlets frame their news using word frequency, the combination of multiple words, and semantic relationships among the news published on their Facebook pages. A total of 105 news were selected out of 185 and 89,465 words were analyzed to observe how they framed the Novel Coronavirus crisis. Six individual frames were found and the results revealed four similarities and two differences among the frames. The similarities and differences were discussed based on different approaches to framing including proximity and political agendas.

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Section: Methodsmentioning

confidence: 99%

A Computer-Based Text Analysis of Al Jazeera, BBC, and CNN News Shares on Facebook: Framing Analysis on Covid-19 Issues

2022

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“…While Strömbäck et al [ 38 ] substantiated knowledge as a strong predictor of active news use, Leonhard et al [ 39 ] revealed that some users are less willing to invest actively into staying informed about current news. On the contrary, Chen and Pain [ 40 ] identified the concept of social media news engagement regardless of topic-related dimensions, reducing it to two dimensions: content-interaction engagement and exposure engagement. We cannot limit it to users’ habits, i.e., solely as “action-driven” social media news engagement.…”

Section: Methodsmentioning

confidence: 99%

Explaining News Trust in Social Media News during the COVID-19 Pandemic—The Role of a Need for Cognition and News Engagement

Kožuh

Čakš

2021

IJERPH

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During the recent COVID-19 pandemic, people have, in many cases, acquired information primarily from social media. Users’ need to stay informed and the intensive circulation of news has led to the spread of misinformation. As they have engaged in news, it has raised the question of trust. This study provides a model on how news trust can be explained through a need for cognition and news engagement. Accordingly, 433 Slovenian social media users participated in our survey. Structural equation modeling revealed that (1) the lower the need for cognition and the more prior knowledge about COVID-19 users have, the more they believe that social media news comprises all facts about the disease; (2) the more users believe that news comprises all essential facts, the more they trust that the news depicts the actual situation about COVID-19 accurately; (3) the more users are interested in engaging with social media news, the more they trust that the actual situation about COVID-19 is depicted accurately. These findings may help authorities to frame messages about COVID-19 effectively. We suggest investing more effort in disseminating new scientific evidence about the disease to contribute to the accurate shaping of knowledge about COVID-19 among social media users.

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“…El segundo gran objetivo que cubren las investigaciones dedicadas al engagement es entender el consumo de noticias como condición necesaria pero no suficiente para conseguir el engagement del público. El consumo de noticias en internet se da mayoritariamente a través de redes sociales, donde el usuario está más expuesto a fuentes no fiables (Chen;Pain, 2019). El análisis del comportamiento del usuario en Facebook es el más frecuente en los estudios.…”

Section: Julio-diciembre De 2022unclassified

“…Pese al esfuerzo de los medios por estar presentes allá donde está la audiencia, la fidelidad se genera hacia la página de Facebook de los medios, no hacia los medios (Chen;Pain, 2019). Por ello, los medios son cada vez más conscientes de que la presencia en redes no es la solución a su crisis de relevancia.…”

Section: Julio-diciembre De 2022unclassified

“…Las ratios de abandono de página son altos y la mayor difusión de contenidos tampoco ayuda a generar más interacción (Mañas-Viniegra;Sierra-Sánchez;López-Cepeda, 2019). Aun así, los medios pueden beneficiarse de las redes sociales para atraer a un público más joven con noticias "soft" (Chen;Pain, 2019). La participación del público en la difusión y valoración de noticias es una aportación clave de las redes sociales al alcance de todos.…”

Section: Julio-diciembre De 2022unclassified

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La sostenibilidad de los medios a través de los conceptos de engagement y relevancia: scoping review

2022

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Los conceptos de relevancia y engagement aportan claves para analizar la situación actual de las empresas periodísticas, en busca de un nuevo modelo de sostenibilidad que complemente los ingresos por publicidad, principalmente, con las suscripciones. Para asegurar sus fuentes de financiación, los medios necesitan recuperar la relevancia que han ido perdiendo, y conseguir el engagement con su público. En este trabajo se presentan los resultados de una scoping review cuyo objetivo es identificar la visión de la academia sobre los conceptos de la relevancia y el engagement aplicados a la sostenibilidad del periodismo. Los resultados evidencian una preocupación creciente por la viabilidad económica de los medios. También reciben una especial atención los procesos de innovación y los intentos de afianzar el modelo de negocio en los usuarios de pago. El análisis del engagement muestra que todavía no hay una definición consensuada por parte de la academia. Además, los resultados evidencian diferencias importantes con la visión de los profesionales. La relevancia, aunque en menor medida, está presente en el debate sobre la sostenibilidad a través de la visibilidad y la confianza que aportan las marcas de los medios.

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News on Facebook: How Facebook and Newspapers Build Mutual Brand Loyalty Through Audience Engagement

Cited by 32 publications

References 44 publications

A Computer-Based Text Analysis of Al Jazeera, BBC, and CNN News Shares on Facebook: Framing Analysis on Covid-19 Issues

A Computer-Based Text Analysis of Al Jazeera, BBC, and CNN News Shares on Facebook: Framing Analysis on Covid-19 Issues

Explaining News Trust in Social Media News during the COVID-19 Pandemic—The Role of a Need for Cognition and News Engagement

La sostenibilidad de los medios a través de los conceptos de engagement y relevancia: scoping review

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