“…Many studies have focussed on finding the role of different policy initiatives to expand the coverage of financial inclusion. Such programmes include agendas on financial literacy, small subsidy payments, spread of mobile services and automated teller machines (ATMs), appointment of representatives or agents, mobile banking, self-help group (SHG)–Bank linkage, and microfinance institution–bank linkage which are strategies to enhance financial inclusion (Cole, Sampson, & Zia, 2009; Ghosh, 2007; Gupta & Gupta, 2008; Mukhopadhyaya & Rath, 2012; Pickens, Porteous, & Rotman, 2009; Reddy, 2010; Ravichandran & Alkhathlan, 2009; Shetty, 2008). In a study on Andhra Pradesh, Ananth and Oncu (2013) highlighted the challenges as well as the problems faced by people for financial inclusion and suggested an emphasis on public sector banks and co-operative banks for the attainment of financial inclusion.…”