Merging Theory of Planned Behavior and Value Identity Personal norm model to explain pro-environmental behaviors

Ateş, Hüseyin

doi:10.1016/j.spc.2020.07.006

Cited by 172 publications

(128 citation statements)

References 100 publications

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“…People engage in pro-environmental behaviours when they empathise with a suffering nature and are feeling protective of nature [44]. Similarly, prior studies have shown that especially altruistic and biospheric values are connected to green consumer behaviour [13,37,38,45]. For example, Nguyen et al [12] demonstrated that biospheric values encourage active engagement in pro-environmental purchase behaviour by enhancing consumers' attitudes towards environmental protection.…”

Section: Effect Of Consumers' Value Orientations On Sustainable Consumption Patternsmentioning

confidence: 99%

50 Shades of Green: Insights into Personal Values and Worldviews as Drivers of Green Purchasing Intention, Behaviour, and Experience

et al. 2021

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Despite the booming interest in determinants of green (i.e., sustainable) consumption, the psychological factors that influence pro-environmental consumption patterns are not yet fully understood. To answer this call, we developed and analysed a model that offers an integrative approach to sustainable consumption patterns by addressing the full palette of consumers’ personal value orientations. Specifically, we linked consumers’ egoistic, altruistic, and biospheric values at the personal level to pro-environmental purchasing intentions, behaviours, and experiences. Furthermore, we examined whether implicit beliefs about the balance between humanity and nature (i.e., worldviews) moderate these relationships. To support the theoretical propositions in our model, we drew on the key premises of the theory of planned behaviour. Data from 291 Polish respondents were analysed by using multiple linear regression analysis, and the moderating effect of worldviews was investigated with simple slope analysis. While controlling for cultural values, the findings show that personal values, specifically biospheric values, predict sustainable consumer patterns and that consumers’ worldview moderates this relationship. Our study offers a novel holistic approach to analyse sustainable consumption patterns, which will assist environmental management scholars and practitioners who seek to understand and stimulate pro-environmental consumer behaviour. Our findings may help practitioners to develop strategies to influence consumer intentions and behaviours concerning green products.

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Section: Effect Of Consumers' Value Orientations On Sustainable Consumption Patternsmentioning

confidence: 99%

50 Shades of Green: Insights into Personal Values and Worldviews as Drivers of Green Purchasing Intention, Behaviour, and Experience

et al. 2021

View full text Add to dashboard Cite

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“…The theory of planned behavior follows an expectancy-value model to predict the behavior of individual under question [50,51,63,64]. The beliefs-based measures are probably regarded to get a more accurate prediction of cognitive intention than its direct predictors alone.…”

Section: Expectancy-value Modelmentioning

confidence: 99%

“…Strength of behavioral belief (bs i ) is described as a possibility that can produce a particular outcome by performing a behavior (i) and the outcome evaluation (oe i ) can be termed as the utility obtained if the result (i) occurs [50,51,63,64].…”

Section: Expectancy-value Modelmentioning

confidence: 99%

Predicting Behavioral Intention of Rural Inhabitants toward Economic Incentive for Deforestation in Gilgit-Baltistan, Pakistan

et al. 2021

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The conservation of forest in the northern areas of Pakistan is the major priority of the national environmental policy to fight against global warming. Despite the policy for the protection of forest, rural residents’ behavior toward economic incentives for deforestation may undermine their conservation goals. Therefore, the purpose of this study was to understand the factors that affect the illegal behaviors related to deforestation in the northern areas of Pakistan. The present study applied the socio-psychological theory of planned behavior to predict the behavioral intention of rural residents toward economic incentives for deforestation. Correlations were explored between background factors toward motivations for deforestation based on positive and negative views through open-ended questions. Attitude and descriptive norm were found good predictors to perceive the behaviors. The findings of the study suggest that rural communities’ support for compliance with policies is vital for the long-term efficacy and protection of the forest in the region. Further, change in the behaviors of inhabitants toward the ecosystem through training can be improved to manage the forest.

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“…Finally, apart from previous researches, this research focuses on pre-service science teachers who will play a major role in educating future generations. One of the most strengths of this study stems from that environmental education is important in science education (Ateş, 2020a;Littledyke et al, 2013). For example, environmental education is interested in educating individuals related to human-nature interaction in various areas such as food consumption behavior which presents an important potential to reduce carbon footprint and thus gives support climate change mitigation (Oppenlander, 2013).…”

Section: Introductionmentioning

confidence: 99%

Pre-Service Science Teachers’ Perceptual Biases Regarding Sustainable Food Consumption: Negative Footprint Illusion

Ateş

2020

IJRES

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Global warming presents a threat for human and nature systems. For a few decades, sustainable food consumption behaviors have been considered remarkable to protect environmental sources. Changes in food consumption behaviors can benefit in improving environmental quality. While consumers are trying to reduce their environmental impact, it is needed to study what consumers think about the environmental impact of their consumption preferences. Earlier studies reported that sustainable conditions can bias judgments, since when an unsustainable plus a sustainable condition is thought as less environmentally impactful than the sustainable condition alone called “negative footprint illusion”. In line with this, the current study aimed to examine negative footprint perceptual biases regarding sustainable food consumption. A within-subjects design was used with a total of 165 pre-service teachers studying at the department of science education in a mid-sized university in Turkey. Data were collected through a series of scales developed by Gorissen and Weijters (2016). The scales include three-meal menu food types including ‘standard menu condition’, ‘sustainable-addition condition’, and ‘unsustainable-addition condition’. Participants were asked to evaluate the environmental impact of these menu conditions independently. The results of the study indicated that the participants believed that ‘sustainable-addition condition’ has a lower environmental impact than ‘standard menu condition’, even though ‘sustainable-addition condition’ indicates higher environmental impact- indicating a negative footprint illusion. It can be concluded that pre-service science teachers have perceptual biases related to sustainable food consumption even when they have enough knowledge related to environmental issues.

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Merging Theory of Planned Behavior and Value Identity Personal norm model to explain pro-environmental behaviors

Cited by 172 publications

References 100 publications

50 Shades of Green: Insights into Personal Values and Worldviews as Drivers of Green Purchasing Intention, Behaviour, and Experience

50 Shades of Green: Insights into Personal Values and Worldviews as Drivers of Green Purchasing Intention, Behaviour, and Experience

Predicting Behavioral Intention of Rural Inhabitants toward Economic Incentive for Deforestation in Gilgit-Baltistan, Pakistan

Pre-Service Science Teachers’ Perceptual Biases Regarding Sustainable Food Consumption: Negative Footprint Illusion

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