Indonesia as a diverse tribe country has a distinctive cultural value, including the cultures of Madura, Samin and Tengger in East Java. These cultural values form a system of meaning of life for the people of Madura, Samin and Tengger, including students with a Madurese, Samin or Tengger cultural background. Counseling with Madura culture modeling techniques can be an alternative in an effort to increase the meaning of life of students. This is due to the suitability of modeling techniques with the cultural values of Madura, Samin and Tengger which have significant others with great influence. Thus, modeling of significant others with the influence of magnitude on the cultivation of cultural values of Madura, Samin or Tengger becomes in line with efforts to increase the meaning of life of students based on the cultural value of Madura, Samin or Tengger.