2004
DOI: 10.3917/comm.106.0417
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Les démons de l’Europe

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“…But, as Joseph Nye (2004: 13-15) pointedly reminds us, government policies can squander soft power resources if they persistently contradict their underpinnings. If we observe that negative attitudes towards the United States are no longer mediated by the soft power re sources of the United States, then that finding would count as evidence that the image of the United States has moved closer to the depiction of outright rejection that animates the writings of Revel (2003), Rubin and Rubin (2004), Berman (2004) and Joffe (2004). The current crisis would then be here to stay.…”
Section: Assessing the Empirical Evidencementioning
confidence: 74%
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“…But, as Joseph Nye (2004: 13-15) pointedly reminds us, government policies can squander soft power resources if they persistently contradict their underpinnings. If we observe that negative attitudes towards the United States are no longer mediated by the soft power re sources of the United States, then that finding would count as evidence that the image of the United States has moved closer to the depiction of outright rejection that animates the writings of Revel (2003), Rubin and Rubin (2004), Berman (2004) and Joffe (2004). The current crisis would then be here to stay.…”
Section: Assessing the Empirical Evidencementioning
confidence: 74%
“…But before taking this finding as evidence that would undermine the views put forward by Revel (2003), Rubin and Rubin (2004), Berman (2004) and Joffe (2004), we would still need to evaluate the extent to which any of the four mechanisms shaped the formation of negative attitudes towards the United States.…”
Section: Empirical Findingsmentioning
confidence: 83%
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