2016
DOI: 10.4135/9781473920804
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Internet Research Methods

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Cited by 58 publications
(25 citation statements)
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“…In the case of the blogs used for my own research, they were entirely open to the public and as such there was not deemed to be potential for authors to be unclear about the public audience for their work (Gatson, ; Philips & Broderick, ). Despite the public and free availability of the data analysed in my own project, the names of the blogs, authors’ names and some identifying information were changed (following Hewson, Yule, Laurent, & Vogel, ; Pedersen & Lupton, ). However, when using internet sources, the use of direct quotations presents a very simple line of identification, due to their easy traceability (Dawson, ).…”
Section: Practical Ethics In Netnographymentioning
confidence: 99%
“…In the case of the blogs used for my own research, they were entirely open to the public and as such there was not deemed to be potential for authors to be unclear about the public audience for their work (Gatson, ; Philips & Broderick, ). Despite the public and free availability of the data analysed in my own project, the names of the blogs, authors’ names and some identifying information were changed (following Hewson, Yule, Laurent, & Vogel, ; Pedersen & Lupton, ). However, when using internet sources, the use of direct quotations presents a very simple line of identification, due to their easy traceability (Dawson, ).…”
Section: Practical Ethics In Netnographymentioning
confidence: 99%
“…In the UK, almost 90% of those aged 16-24 use the internet daily (Office for National Statistics, 2013). Online surveys can be useful in research, especially in multi-site projects, as they have little distribution burden, are low cost and allow for rapid data collection (Sue and Ritter, 2011;Hewson et al, 2015). Studies have found that mail and online surveys were both comparable in quality, with online surveys sometimes yielding higher responses (Griffis et al, 2003;Hoonakker and Carayon, 2009).…”
Section: Introductionmentioning
confidence: 99%
“…Then it designs a research strategy to test those hypotheses. This research collects primary data (the frequency of ad impressions and ad clicks) through indirect observations to improve the data quality (Hewson, Vogel & Laurent 2016). The measurement is done through the ad spaces, which are designed with different characteristics based on the four publishers-controlled factors.…”
Section: Methodsmentioning
confidence: 99%