Internal Communication Issues in the Firms: Does It Affect the Productivity?

Abstract

Communication is born as a response of the human being to interact with other people in companies to motivate human resource and obtain the expected results and work with the best workers in an increasingly competitive market; internal communication plays an important role in improving the working environment and an excellent performance of workers. The constant change brought about by world globalization, forces organizations to apply methods that organize the means to lead the company to obtain better performance and make full use of all its resources; without it, it is created an environment of instability and uncertainty among its members. Business communication can be seen as a strategic tool in relation to the organization with the environment and interaction with the staff, showing the results expected by the company analyses by empirical data. The research is developed through a descriptive and empirical methodology to identify through surveys to workers from different companies, the current problems presented by organizations in internal communication; thus establishing the consequences of poor organizational communication; finding the real problems that affect the companies of the Colombian industry and of the world, to find possible solutions.

The Impact of Team Building Intervention on Internal Communication in Lia S Associates Branding & Design Organizations

“…However, poor internal communication will impact declining productivity, disruption of information flow, reduced competitiveness, lack of commitment, and lack of knowledge of market objectives (Castellani, Montresor, Schubert, & Vezzani, 2017). Ignoring these problems will result in decreased motivation, ineffective feedback, neglect of employee achievements and opinions, difficulty in implementing organizational strategies, and lack of knowledge of organizational plans so that organizational goals are not achieved (Martinez & Hurtado, 2018;Nakamura, Umeki, & Kato, 2017).…”

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“…In the process of internal communication, the use of digital solutions and tools is becoming more and more common. Information provided in this form reaches employees on time or in real time (Martinez, and Fernandez, 2018). One of the newer communication trends within the organization is presenting employees with a task in the form of a video.…”

Content Marketing Decisions for Effective Internal Communication

“…Apart from these two groups, there are several suggestions which should be taken into account as well. Various studies in internal communication field ( Overall, the effective management of internal communication, in turn, is responsible for managing, planning and evaluating the information flows that concern both the external and internal client, in relation to the objectives of the company and the sector to which it belongs (Martinez, Hurtado, 2018). Furthermore, an organization's managed internal communication may include a variety of channels and activities, but it is still not clear how to use it properly.…”

“…As K. Rajhans (2012) notes, in order to stay profitable in the highly challenging and competitive global market economy, all the factors of production should be wisely managed. The constant change brought by the world globalization, forces organizations to apply methods that organize the means that lead the company to obtain better performance and make full use of all its resources; without it, an environment of instability and uncertainty among its members is created (Martinez, Hurtado, 2018).…”