Identity, culture, dispositions and behavior: A cross-national examination of globalization and culture change

Cleveland, Mark; Rojas‐Méndez, José I.; Laroche, Michel; Papadopoulos, Nicolas

doi:10.1016/j.jbusres.2015.08.025

Cited by 113 publications

(122 citation statements)

References 34 publications

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“…Besides social integration, education, economy and politics, food identity formation is one of the essential matters in the pluralistic nations [13,[27][28][29][30]. Others referred to it as a process of learning the practices and customs of a new culture and acquiring the capability to function within the dominant culture while retaining one's original culture [31,32].…”

Section: Issuesmentioning

confidence: 99%

“…However, a nation cannot define its people from others. This is because each ethnic has a unique culture, and when an ethnic is very sure of its identity, it becomes clear and focused on what it wants truly and positively [13][14][15][16]. As reported, countless efforts in achieving the goal of country identity formation have been made by many countries through social integration, education, economy, politics and so on [17][18][19].…”

Section: Introductionmentioning

confidence: 99%

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The influence of biculturalism/integration attributes on ethnic food identity formation

et al. 2019

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Section: Issuesmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

The influence of biculturalism/integration attributes on ethnic food identity formation

et al. 2019

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“…From a theoretical perspective, our work shows the existence of national boundaries on the global music listening platform Last.fm. This is particularly interesting, because compared to locally oriented markets (e.g., the market for food products [103]), the music recording industry is generally considered a globally oriented market [104]. While one could expect an intensification of the global orientation on the online music market, our work identified national boundaries of music listening behavior as presented on Last.fm.…”

Section: Conclusion and Further Researchmentioning

confidence: 92%

Global and country-specific mainstreaminess measures: Definitions, analysis, and usage for improving personalized music recommendation systems

Bauer

Schedl

2019

PLoS ONE

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Relevance Popularity-based approaches are widely adopted in music recommendation systems, both in industry and research. These approaches recommend to the target user what is currently popular among all users of the system. However, as the popularity distribution of music items typically is a long-tail distribution, popularity-based approaches to music recommendation fall short in satisfying listeners that have specialized music preferences far away from the global music mainstream. Addressing this gap, the contribution of this article is three-fold. Definition of mainstreaminess measures First, we provide several quantitative measures describing the proximity of a user’s music preference to the music mainstream. Assuming that there is a difference between the global music mainstream and a country-specific one, we define the measures at two levels: relating a listener’s music preferences to the global music preferences of all users, or relating them to music preferences of the user’s country. To quantify such music preferences, we define a music item’s popularity in terms of artist playcounts (APC) and artist listener counts (ALC). Moreover, we adopt a distribution-based and a rank-based approach as means to decrease bias towards the head of the long-tail distribution. This eventually results in a framework of 6 measures to quantify music mainstream. Differences between countries with respect to music mainstream Second, we perform in-depth quantitative and qualitative studies of music mainstream in that we (i) analyze differences between countries in terms of their level of mainstreaminess, (ii) uncover both positive and negative outliers (substantially higher and lower country-specific popularity, respectively, compared to the global mainstream), analyzing these with a mixed-methods approach, and (iii) investigate differences between countries in terms of listening preferences related to popular music artists. We conduct our studies and experiments using the standardized LFM-1b dataset, from which we analyze about 800,000,000 listening events shared by about 53,000 users (from 47 countries) of the music streaming platform Last.fm. We show that there are substantial country-specific differences in listeners’ music consumption behavior with respect to the most popular artists listened to. Rating prediction experiments Third, we demonstrate the applicability of our study results to improve music recommendation systems. To this end, we conduct rating prediction experiments in which we tailor recommendations to a user’s level of preference for the music mainstream using the proposed 6 mainstreaminess measures: defined by a distribution-based or rank-based approach, defined on a global level or on a country level (for the user’s country), and for APC or AL...

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“…However, an absence of these critical concepts exists in the realm of consumer behavior research, particularly with regard to culturally-pluralistic phenomena (Demangeot & Sankaran, 2012;Pantoja et al, 2014). Furthermore, academics postulate more productive research on consumer self-identification, cultural dispositions, and consequent purchase behaviors is necessary for the advancement of geospatially-defined cultural flows within the marketing arena (Cleveland et al, 2016).…”

Section: Cultural Pluralismmentioning

confidence: 99%

A Quantitative Exploration of Culturally-Pluralistic Segmentation Among Millennials

Thanos¹,

Clark²

2019

IJMS

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The goal of this study is to expand upon recent qualitative research examining elements of culturally-pluralistic segmentation of Millennials in a large northeastern community college. The present study is a quantitative follow-up, incorporating data collected at the same New York City institution. The intention is to explore patterns and trends detected in the qualitative wave, with an eye toward solidifying findings using more sophisticated measures. A multivariate statistical method was employed, based on in-class surveys administered to 110 students. The object was to determine whether cultural pluralism's influence varied between Millennial segments, specifically its effect on ethnic food purchases and consumption habits, as well as any possible acculturation influences on those behaviors. Findings indicate that, on average, younger Millennials tend to exhibit more culturally-pluralistic purchase behavior than do older Millennials. Additionally, female Millennials typically display significantly less cultural pluralism than do their male counterparts. This research bolsters cultural pluralism as a segmentation method and can assist in development of marketing stratagem, while also furnishing a unique and inestimable contribution to current literature.

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Identity, culture, dispositions and behavior: A cross-national examination of globalization and culture change

Cited by 113 publications

References 34 publications

The influence of biculturalism/integration attributes on ethnic food identity formation

The influence of biculturalism/integration attributes on ethnic food identity formation

Global and country-specific mainstreaminess measures: Definitions, analysis, and usage for improving personalized music recommendation systems

A Quantitative Exploration of Culturally-Pluralistic Segmentation Among Millennials

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