Group Centrism in Complex Societies

Here, there and everywhere: a study of consumer centrism

“…From a cosmopolitan perspective, preference should be based on merit that could lead to the local market choice (Merton 1957) rather than a xenocentric perspective that is typically biased against the local market (Mueller et al 2010). Whilst COS has often been attributed to individuals evaluating other groups without bias towards domestic or foreign groups (Kent and Burnight 1951), this definition can be advanced through ideal types (See Merton 1957).…”

Consumer affinity for foreign countries: Construct development, buying behavior consequences and animosity contrasts

“…Consumer affinity is related to the sociological concept of xenocentrism, which is the view that a group other than one's own is the center of everything and that all others, including one's own group, are scaled and rated with reference to it (Kent & Burnight, 1951;Perlmutter, 1954). Consumer affinity is different from xenocentrism, as consumer affinity does not imply that the foreign country is the center of reference nor does it imply that the foreign country is preferred above the home country.…”

Nationalism, Patriotism, and Group Loyalty: A Social Psychological Perspective

“…When it begins to fulfill the needs of individuals in its various member countries better than their national governments, loyalty toward one entity may be decreased and increased toward the other. Kent and Burnight's (1951) term, xenocentrism. The former involves attributing one's own values to another group and at the same time evaluating that group as being more successful than one's own group in being able to achieve them.…”