France

Chaudet, Bruno; Carayol, Valérie; Frame, Alex

doi:10.1057/9781137427519_4

Cited by 1 publication

(1 citation statement)

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“…As L’Etang (2015a, 2016) points out, there are a number of ontological issues in writing histories of PR, particularly regarding the tension between PR as an occupational practice striving for professional recognition and the broader activity that includes the full and diverse range of public communication. For example, the chapter on France specifically narrows PR to the concept of ‘professional field’ (Chaudet et al, 2015: 32). The ideological connections between managerialism and PR as ‘strategic’ management challenge notions of PR as ‘dialogue’ as opposed to propaganda or advocacy.…”

Section: Introductionmentioning

confidence: 99%

Other voices? The state of public relations history and historiography: Questions, challenges and limitations of ‘national’ histories and historiographies

Fitch

L'Etang

2017

Public Relations Inquiry

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This essay offers an overview of public relations history and historiography, using a review of a recently published book series as a starting point. In offering sometimes previously undocumented national histories and regional and non-US perspectives, National Perspectives on the Development of Public Relations: Other Voices opens up the field. However, the series also raises philosophical and methodological issues regarding the role of history, the positioning of public relations, tensions within the field and public relations’ relationship to societal communication and powerful strategic interests. Scholars have not always grounded their histories within wider historical literature that contextualises the public relations occupation and its role in a particular societal context. We argue that a renewed focus on historiography is needed to better address the influence of US progressivist accounts, the scientisation of western public relations and the narrow confines of the public relations discipline.

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Section: Introductionmentioning

confidence: 99%