2014
DOI: 10.1016/j.im.2014.08.005
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Exploring the linkages between perceived information accessibility and microblog stickiness: The moderating role of a sense of community

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Cited by 99 publications
(93 citation statements)
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“…However, emotional safety will not lead them to directly believe received information without any evaluation of its attributes. Instead, as previous research [22] states, emotional safety will induce readers to spend more cognitive effort to address the received information. From this perspective, we predict that eWOM readers with high SOM will carefully evaluate the argument strength of the review information and judge the credibility of the received information based on their cognition of argument strength [17,42].…”
Section: The Moderating Effect Of Som On the Central Route Factorsmentioning
confidence: 90%
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“…However, emotional safety will not lead them to directly believe received information without any evaluation of its attributes. Instead, as previous research [22] states, emotional safety will induce readers to spend more cognitive effort to address the received information. From this perspective, we predict that eWOM readers with high SOM will carefully evaluate the argument strength of the review information and judge the credibility of the received information based on their cognition of argument strength [17,42].…”
Section: The Moderating Effect Of Som On the Central Route Factorsmentioning
confidence: 90%
“…We predict that high-SOM eWOM readers may be more willing to believe the two-sided review information; the reason is similar to the case of argument strength. As we stated, for high-SOM eWOM readers, Hsu and Liao [22] indicate their inclination to utilize their cognitive evaluation toward review content to judge the credibility of the information; probably they will be more willing to believe the two-sided reviews because such information provides them with information about the discussed targets that is more comprehensive. Therefore, we predict that the effect of two-sided reviews on eWOM readers' perceptions of review credibility will be relatively significant in this condition.…”
Section: The Moderating Effect Of Som On the Central Route Factorsmentioning
confidence: 97%
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“…However, there is also some literature refers that the perceived effectiveness can be extended from the theory of technology acceptance (Karahanna & Straub, 1999). The extended interpretations of this term include positive attitudes toward systems, intentions to use these systems, perceived accessibility, and availability of user training and support (Hsu & Liao, 2014). This is what we called perceived experience in the present study.…”
Section: Introductionmentioning
confidence: 85%
“…Meanwhile, online community involvement is the interaction of a group of people with same interests that are facilitated by technology and limited by some protocols. This variable consists of a reliable contributor, review characteristics, and sense of community (Agag & ElMasry, 2016;Hsu & Liao, 2014;Kim & Lee, 2015;Racherla & Friske, 2012). Moreover, the intention of using Facebook fan page is a variable that contains the attitude of Facebook users after accessing the content presented by the museum manager via Facebook.…”
Section: Methodsmentioning
confidence: 99%