Entrepreneurship Creativity: An Implication for Architects’ Competitiveness and Sustainability

Do only the most creative entrepreneurial artists succeed? The linear and nonlinear relationship between creative personality and entrepreneurial performance.

“…Our results are in line with the well-documented argument that a creative personality benefits creative performance (Woodman et al, 1993; Zhou & Oldham, 2001), especially for people engaged in art (Gafar et al, 2017). To be specific, artists with higher creative personality reported higher economic rewards, higher positive emotions, lower negative emotions, and higher life satisfaction.…”

“…Content may be shared at no cost, but any requests to reuse this content in part or whole must go through the American Psychological Association. (Gafar et al, 2017). To be specific, artists with higher creative personality reported higher economic rewards, higher positive emotions, lower negative emotions, and higher life satisfaction.…”

“…As for entrepreneurial artists, preserving professional artist identity requires high level of creative personality. Meanwhile, entrepreneurship is also a creative activity that demands high creativity (Fillis & Rentschler, 2010; Gafar et al, 2017; Ward, 2004); however, with the creative industry’s marketization, entrepreneurial artists must produce art that also appeals to the market in order to survive, which might contradict with their artist identities and personalities (Davel & Fachin, 2010). Under such a context, the role of creative personality in the entrepreneurship process among artists deserves further exploration.…”

A Review of Issues and Opportunities of Archi-Preneurship Practice in Nigeria

“…Architects have been required to become more creative and enterprisingly industrious to handle the emerging paradigm of new architectural hurdles. According to Gafar et al (2012), based on the forgoing variations, the architecture curriculum for institutions of learning should be revised to accommodate the teaching of essential business skills to ensure that a generation of young entrepreneurial architects will be able to address the constant changing societal architecture and design needs. According to Okoro (2021), Osemudiamen and Oghojafor (2021), and Okoro (2021), the Nigerian government agreed that all postsecondary institution programmes, even architecture, should include entrepreneurship courses as a requirement in their syllabi.…”

“…The issue that arises is: aside from the standard routine of architectural activities of design, physical development, construction and building services, project management, and teaching architecture, what other entrepreneurial opportunities are accessible for architects? Numerous job opportunities in the field of architecture have selfemployment status (Gafar et al, 2012), and these can be pursued as home-based businesses (Ayo-Odifiri et al, 2022), that is, a business-start-up that requires minimum financial implication for small-scale architectural self-employment. The simplest and most cost-efficient location for such an enterprise is to create a home base activity space separate from the living apartment.…”