Do only the most creative entrepreneurial artists succeed? The linear and nonlinear relationship between creative personality and entrepreneurial performance.
Abstract:The development of the cultural and creative industry has led to an upsurge in entrepreneurial artists, but how a creative personality will contribute to entrepreneurial artists’ success is still unclear. In this present study, we explore the relationship between creative personality and entrepreneurial success, namely economic reward and subjective well-being, among Chinese art entrepreneurs. Furthermore, we tested the mediating role of economic reward on creative personality and subjective well-being. A tota… Show more
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