2021
DOI: 10.1108/jsbed-04-2021-0155
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Entrepreneurial value creation: conceptualizing an exchange-based view of entrepreneurship

Abstract: PurposeThis paper proposes an Exchange-Based View of the value creation process. The Borrowing from marketing literature, the EBV advances that entrepreneurs and stakeholders are tied by exchange relationships, through which they co-create value by reciprocally making and realizing promises of value.Design/methodology/approachPropositions are developed and offered to advance the role of exchange in the entrepreneurial value creation process.FindingsThe authors conceptualize the enterprise as a system of exchan… Show more

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Cited by 19 publications
(15 citation statements)
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References 83 publications
(148 reference statements)
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“…However, through competitive intelligence, late-entrant firms learn to deploy unique resources to create superior value for their target market to compensate for competitive disadvantages. The entrepreneurial value creation theory further extends the R-A theory's propositions arguing that entrepreneurially oriented firms co-create value with their stakeholders and engage in a value-based relationship, which becomes challenging to imitate [ 29 , 82 ]. This combined theoretical grounding proved helpful anchorage to market entry research as it illustrated how entrepreneurial competence could create unique resource advantages and add value to the traditional marketing practices of MPS and CRM.…”
Section: Discussionmentioning
confidence: 99%
“…However, through competitive intelligence, late-entrant firms learn to deploy unique resources to create superior value for their target market to compensate for competitive disadvantages. The entrepreneurial value creation theory further extends the R-A theory's propositions arguing that entrepreneurially oriented firms co-create value with their stakeholders and engage in a value-based relationship, which becomes challenging to imitate [ 29 , 82 ]. This combined theoretical grounding proved helpful anchorage to market entry research as it illustrated how entrepreneurial competence could create unique resource advantages and add value to the traditional marketing practices of MPS and CRM.…”
Section: Discussionmentioning
confidence: 99%
“…Thus, a two-sided market can lead to a reduction of infor-mation issues because both parties take an active role in interacting with each other. Sharing platforms allow for these interactions to occur and also provided social sanctions to partners who do not adhere to certain standards, reducing potential misconduct (Pinelli et al 2022).…”
Section: Market Pricingmentioning
confidence: 99%
“…There are several studies on value, the first was regarding the functional side. Value that is unrecognized, or is still a potential, is known as a promising value, while value realization is a potential value that has been actualized (Pinelli et al , 2021). In relation to this, indigenous people tend to own substantial promising value in the forms of culture and uniqueness of the location.…”
Section: Literature Reviewmentioning
confidence: 99%