Entrepreneurial Idea Development to Business Start-Up: Teaching Methodological Approach

Abstract

The crucial issue on entrepreneurship training in the tertiary institutions of learning is teaching students how to develop innovative business idea to the business venture start-up stage. This is the ability of the students to develop ideas that are out of the theoretical teaching of the academic environment. Several scholars have acknowledged the suitability of conventional teaching application for student ability to memorize and repeat taught exercises. This article form the core principles of idea generation in the business start-up, recognition and feasibility of entrepreneurial idea generation in the students of tertiary institutions of learning, strategic approaches on how best to enable and facilitates business idea in the graduating collegians. The Business Team Project Partnership Program (BT-PPP) identified as a strategic teaching method for facilitating entrepreneurial idea generation. The BT-PPP is where collegians work together in a practical business reality programme for the purpose to establishment a business with the collaboration of guest entrepreneurs and representative from the industries.This research paper developed out of the surveys pilot study among the students of real estate students and facilities management students of Universitie Tun Hussein Onn Malaysia (UTHM), in 2012 business team projects partnership program (entrepreneurship education course). Uses SPSS statistical analysis tools analyzed the responses of the participant of the BT-PPP. The mean differential and paired-sample t-test analysis of the students' response (n = 72) computed. The result shows that BT-PPP passed the suitabilityfitness for motivating entrepreneurial idea generation, interaction and networking, entrepreneurial learning outcome (value creation). In addition, the pedagogical initiative positively impact entrepreneurial selfemployment intention on the students of real estate and facilities management.

Influence of University's Role, Curriculum, and Teaching Methodologies in Promoting Entrepreneurship Intention

“…Teachers and students should work together to successfully organise these extracurricular activities that encourage practicality while studying, which is highly important for promoting creativity among pupils. Similarly, the Business Team Project Partnership Program (BT-PPP), according to Gafar et al (2013), is a strategic pedagogical approach that produces entrepreneurial ideas. The BT-PPP is an academic initiative in which students participate in a hands-on business simulation program to establish a company with industry representatives and guest entrepreneurs.…”

Curriculum Design and Entrepreneurial Intention: Bridging Graduates’ Unemployment Gap in Nigeria

“…Curriculum design also encourages increased and stable mental attributes toward venture creation. The literature has consistently found experiential evidence that curriculum design predicts an individual intention to commence a business venture (Gafar, Kasim & Martin, 2013). Studies have found that curriculum design plays an important role in molding behaviour with a significant increase in graduates' self-sureness and motivation, proactiveness, creativity, and ability to work in a challenging business situation (Leeman & Wardekker, 2011).…”

“…In addition, curriculum design is grounded in entrepreneurship actions, including entrepreneurial intentions (Malebana, 2014). The efficacy of curriculum design has been found to strongly influence graduates' attitudinal development for venture and innovation creation (Gafar, Kasim & Martin, 2013). In a similar context, Piperopoulos and Dimov (2014) analysis argued that offering university graduates a high level of suitable knowledge and innovativeness for entrepreneurship has the propensity to provoke graduates for entrepreneurial intention needed for venture creation.…”

Attitude to Business Reality, Perceived Value Creation and Subjective Norms: How They Impact on Students of Higher Learning Institutions’ Self-Employment Intentions in Malaysia

“…Fayolle et al (2006) empirical study have shown that most of what every individual deem to be entrepreneurship essentially is premeditated planned behaviour. Hence, expected outcome of individuals' intentions are for the firms creation (Gafar et al, 2013). Also, progression into self-employment is an action that is foretold by intentions (Thompson &Kwong, 2014).…”

“…Hence, Blenker et al (2011) and Fayolle (2013) acknowledged exponential growing of literature in the academic entrepreneurship with little empirical support. Likewise, entrepreneurship research in the domain of Real Estate Management (REM) is even far less (Poon, 2013;Gafar et al, 2013). Even though, Poon and Brownlow (2015) and Gafar et al (2014a) argued for the paradigm shift to the REM education towards a more entrepreneurship orientation.…”