Abstract:The article presents major ways of implementing linguistic politeness in electronic communication of the German linguocultural community. Following basic communicative principles of positive politeness, the authors analyze such e-mails speech acts as greeting, appeal, parting, congratulations, wishes, gratitude, that actualize strategies of positive politeness, or strategies of reconciliation in the virtual interaction of communicants. In German linguoculture the communicative strategies of reconciliation are … Show more
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