2008
DOI: 10.15517/dre.v9i0.31244
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El mercadeo del café de Costa Rica ante las tendencias y coyunturas críticas del mercado internacional (1890-1950).

Abstract: Los actores vinculados directa o indirectamente en la cadena del café, antelas tendencias y coyunturas críticas del mercado, tuvieron que implementar diversasestrategias para mantenerse en la actividad, entre ellas el mercadeo, entendido comopropaganda. El presente artículo versa sobre las distintas modalidades en que setrató de mercadear el café costarricense durante la crisis finisecular (1897-1908),Primera Guerra Mundial, Depresión Económica de 1929 y Segunda Gran Guerra. Seabordaran las propuestas y esfuer… Show more

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“…Lastly, all flows were reduced to dry matter content and expressed in tons. The information on conversion factors was compiled from Guzmán et al [58] and Montero [94], which is being expanded to achieve the aims of the study by going into depth in the literature review (see Supplementary Materials Table S2). Lastly, to match the two series (pre-FAOSTAT and FAOSTAT) and, in order to simplify our analysis, the crops were aggregated into 27 categories and then re-aggregated into 10 final categories: cereals, pulses, root & tubers, vegetables, fruits, oil crops, fiber crops, stimulants, sugar and sweeteners, and other plant products (see Supplementary Materials Table S3).…”
Section: Data Processingmentioning
confidence: 99%
“…Lastly, all flows were reduced to dry matter content and expressed in tons. The information on conversion factors was compiled from Guzmán et al [58] and Montero [94], which is being expanded to achieve the aims of the study by going into depth in the literature review (see Supplementary Materials Table S2). Lastly, to match the two series (pre-FAOSTAT and FAOSTAT) and, in order to simplify our analysis, the crops were aggregated into 27 categories and then re-aggregated into 10 final categories: cereals, pulses, root & tubers, vegetables, fruits, oil crops, fiber crops, stimulants, sugar and sweeteners, and other plant products (see Supplementary Materials Table S3).…”
Section: Data Processingmentioning
confidence: 99%
“…They spread widely in Chiapas during the 1990s, and numbered more than 100 by the first decade of the twenty-first century, a significantly higher figure than in Oaxaca, Veracruz, and Puebla, the other main coffee growing states in Mexico (Table 1). Their number was also significantly higher than in other neighboring coffee-producing countries [9][10][11][12][13]. In 2004, 26 cooperatives in Guatemala were participating in the Fair Trade movement, 20 in Nicaragua, 19 in Honduras, 13 in Costa Rica, and seven in El Salvador [10] (p. 43), but the state of Chiapas had nearly 100 cooperatives in the coffee sector alone.…”
Section: Introductionmentioning
confidence: 99%