El efecto de la convergencia de los medios de comunicación en el aprovechamiento de oportunidades empresariales

Salamzadeh, Aidin; Marković, Mirjana Radović; Masjed, Samaneh Memar

doi:10.17230/ad-minister.34.3

Cited by 8 publications

(8 citation statements)

References 34 publications

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“…Цифрлық технологиялар кейде бар процестерді өзгерте отырып және әлемге жаңа инновациялық өнімдерді ұсына отырып, жаңа бизнес үлгілерін жасайды. Цифрландыру әлеуетін толық пайдалану және сайып келгенде сәтті трансформацияға қол жеткізу үшін өзінің негізгі бизнес идеяларын цифрлық инновацияларға бағыттауы керек (Salamzadeh A.;Radovic Markovic M., Masjed S.M., 2019). Цифрлық инновациялар жаңа өнімдер мен қызметтерді құрумен және қолданумен байланысты.…”

Section: Discussionunclassified

Untitled

2022

Bul. Kar. Univ. - Econ.

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Object: This study aims to identify the relationship between the economic results of a company and its participation in solving social problems. Modern business conditions require companies to use fundamentally new methods of drawing the attention of consumers and counterparties to their activities. One of the ways to positively influence the reputation of companies is to provide them with additional benefits. Among other things, these benefits include advantages offered by social initiatives. Corporate social responsibility (CSR) is becoming a necessary condition for compliance of a business with international standards. The global scientific community has given rise to long discussions about the impact of CSR on the financial results of companies' activities. This particular issue has determined the relevance of the present research topic.Methods: By applying economic and mathematical methods, the paper outlines the dependence between enterprises' economic outcomes and investment in social projects.Findings: The article analyzes data on ten large enterprises of the Republic of Kazakhstan participating in the implementation of social initiatives.Conclusions: By means of regression analysis, the paper has found a strong correlation between CSR expenditures, gross margin, profit, and turnover. Therefore, to strengthen market positions, it is advisable for companies to pay increased attention to solving internal and external social problems. This will contribute to strengthening the image of the enterprise, enhance its competitiveness and, as a result, financial performance. The results of the study can be used by enterprise managers to substantiate CSR development strategies.

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Section: Discussionunclassified

Untitled

2022

Bul. Kar. Univ. - Econ.

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“…The convergence of niche markets and emerging technologies has created a fertile ground for innovation and success (Salamzadeh, et al, 2019). This review embarks on a journey into the intricate dance between these two dynamic forces, exploring how entrepreneurs can strategically position themselves at this intersection to unlock unprecedented opportunities.…”

Section: Niche Markets and Emerging Technologiesmentioning

confidence: 99%

Entrepreneurship in the digital age: A comprehensive review of start-up success factors and technological impact

Oluwaseun Peter Oyeyemi,

Azeez Jason Kess-Momoh,

Ganiyu Bolawale Omotoye

et al. 2024

Int. J. Sci. Res. Arch.

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As the global business landscape undergoes a profound transformation in the digital age, entrepreneurship has emerged as a driving force behind innovation, economic growth, and job creation. This paper presents a comprehensive review of the key success factors influencing start-ups in the contemporary digital era, with a specific focus on the profound impact of technology. The study synthesizes insights from a diverse range of academic research, industry reports, and case studies to identify and analyze the critical factors that contribute to the success of start-ups in the digital realm. The multifaceted nature of entrepreneurship is explored, encompassing aspects such as strategic planning, team dynamics, market analysis, and financial management. Additionally, the review looks into the evolving role of technology as a catalyst for entrepreneurial ventures, examining how advancements in artificial intelligence, blockchain, data analytics, and other cutting-edge technologies shape the entrepreneurial landscape. Some key success factors are categorized and discussed in depth, providing entrepreneurs, investors, and policymakers with a comprehensive framework for understanding the intricacies of navigating the digital business environment. Furthermore, the paper sheds light on the challenges and opportunities presented by the digital age, emphasizing the need for agility, adaptability, and continuous innovation. By synthesizing existing knowledge and identifying emerging trends, this review contributes to the growing body of literature on entrepreneurship in the digital age. The findings aim to inform and guide both aspiring and seasoned entrepreneurs, as well as stakeholders in the entrepreneurial ecosystem, fostering a deeper understanding of the dynamics that drive start-up success in an era defined by technological disruption.

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“…Many studies on entrepreneurship have regarded the construct of entrepreneurial opportunity as a fundamental issue (Kuhn, 2013;Salamzadeh et al, 2019;Short et al, 2010) Despite all these, there are serious research challenges due to vague definitions of or imprecise theoretical arguments about the concept of opportunity. To some scholars, linguistic innovation accounts for the diversity of definitions (Ramoglou & Zyglidopoulos, 2015).…”

Section: Literature Reviewmentioning

confidence: 99%

Reconceptualizing opportunity construct: An answer to a theoretical dilemma through a systematic literature review

Farsi

Arabiun

2021

AD-minister

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After Shane’s seminal work in 2000 which highlighted the importance of entrepreneurial opportunities, the number of studies focusing on entrepreneurial opportunity increased rapidly. Different definitions of this concept were provided in the field, ranging from subjective to objective ones, which gave rise to a lack of consensus among researchers and this, in turn, was an obstacle that slowed down theorizing in entrepreneurship. Taking into account the past trends in management sciences, it seems to be the right moment to re-conceptualize the core construct of opportunity. The major critique of existing definitions is their operationalization. To provide a better operationalization, the present study aimed to offer a more accurate conceptual definition. To this end, the study first examined current debates on opportunity, which revealed the major problem causing the debates. Then, through a systematic literature review, from among more than seven thousand documents in the Scopus database containing opportunity keywords, 74 papers were selected following different phases of filtration. The papers were analyzed in detail to extract different constructs. Then, using the framework of Hansen et al, they were classified along six dimensions. The concepts under each dimension were examined to finally provide a bigger picture of the construct of opportunity and offer a re-conceptualization. The results of this study highlight the gaps for future research and pave the ground for other systematic literature reviews in the field.

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El efecto de la convergencia de los medios de comunicación en el aprovechamiento de oportunidades empresariales

Cited by 8 publications

References 34 publications

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Entrepreneurship in the digital age: A comprehensive review of start-up success factors and technological impact

Reconceptualizing opportunity construct: An answer to a theoretical dilemma through a systematic literature review

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