Effects of Cosmetics Purchase Decision Factors of Female University Students in Korea and Taiwan on the Korea Cosmetics Satisfaction

Oh, Yun-kyoung

doi:10.20402/ajbc.2020.0086

Cited by 7 publications

(4 citation statements)

References 6 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…The importance of the informativeness of packaging was pointed out by Cervellon et al (2011), Cervellon, Carey (2011, Lin et al (2018), Accenture et al (2020) and Mobile Institute (2021), who found that the information on the packaging often enables consumers to see and identify natural cosmetics. In contrast, Jeong and Hwang (2011), Han et al (2016) and Oh (2020) highlighted the impact of on-pack information on consumer satisfaction.…”

Section: Discussionmentioning

confidence: 90%

Consumers’ Opinions on the Usefulness, Understandability, and Reliability of Product Claims on Natural Cosmetics Packaging

KOZIK,

CHOLEWA-WÓJCIK,

JAROSSOVÁ

2024

hss

View full text Add to dashboard Cite

Packaging and its integral elements can be among the carriers of product claims, which often encourage consumers to purchase cosmetics, and many make purchasing decisions based on them. There is, therefore, a tendency to put an increasing number of claims on packaging; these, according to requirements, should be useful, understandable, and reliable. This article aims to determine the importance of information placed on packaging during the purchase of natural cosmetics in comparison with other packaging elements, and to assess the usefulness, understandability, and reliability of selected groups of product claims placed on natural cosmetics packaging. The results confirm that the information placed on the packaging of natural cosmetics is an important element to which consumers pay attention. The most useful, understandable, and reliable claims are performance claims, ingredient-related claims, and environmental claims.

show abstract

Section: Discussionmentioning

confidence: 90%

Consumers’ Opinions on the Usefulness, Understandability, and Reliability of Product Claims on Natural Cosmetics Packaging

KOZIK,

CHOLEWA-WÓJCIK,

JAROSSOVÁ

2024

hss

View full text Add to dashboard Cite

show abstract

“…Now that games have become closer to people through the popularization of smartphones and social network service (SNS), gamification is expected to be widely used in various fields in the future 21 . While the pursuit of simple beauty and cosmetology such as beauty and stability in cosmetics are mainly considered, recently, as women expand their demands for healthy and beautiful lives quantitatively and qualitatively, the desire for cosmetics is also diversifying and luxurious 22 …”

Section: Resultsmentioning

confidence: 99%

“…21 While the pursuit of simple beauty and cosmetology such as beauty and stability in cosmetics are mainly considered, recently, as women expand their demands for healthy and beautiful lives quantitatively and qualitatively, the desire for cosmetics is also diversifying and luxurious. 22 The TV, radio, movies, and several magazines introduce fitness and health diets, beauty-related body management, cosmetics, and fashion, which have a significant impact on modern people's lifestyles, and beauty management behavior is recognized as a necessary and sufficient requirement in modern society (Table 2). 23 In addition, it can be seen that services are organically connected to photography, sharing around, and purchasing products, or that the service characteristics evolve from one-time events to customized content using Google Glass.…”

Section: Changes In the Cosmetic Markets Due To Cosmetic Curation Ser...mentioning

confidence: 99%

A popularization of curation service for dermatological condition in Republic of Korea

Park

Kwon

2022

J of Cosmetic Dermatology

View full text Add to dashboard Cite

Background Consumer and advanced consumption culture in modern society is an era that focuses on individual personality and value, and “my own customized products”, or customized marketing strategies, are actively being developed throughout the industry. Recently, IT technologies that can support personalized services such as artificial intelligence, ubiquitous systems, and marketing automation have been recognized for their potential, directly or indirectly affecting distribution industries affected by personal consumption culture. Accordingly, customized products or services, i.e., customization, are attracting attention as an effective methodology to cope with such market changes. Objectives Among the necessities used by modern women, cosmetics account for an endless interest in beauty and maintaining physical and mental health, and as the cosmetics market expands, it is considered that the cosmetics industry needs a clearer and in‐depth study on the cosmetics submarket to satisfy consumers' diverse needs. Methods This review paper is a literature review, and a narrative review approach has been used for this study. A total of 300 to 400 references were selected using representative journal search websites such as PubMed, Google Scholar, Scopus, ResearchGate, LitCovid, DBPia, and RISS, of which a total of 42 papers were selected in the final stage based on 2013 to 2022 using PRISMA flow diagram. Results This study suggested to indicate the changes in the cosmetics market due to the emergence of cosmetics curation services after the coronavirus disease‐19 pandemic, advanced changes in consumer purchase patterns following the 4th Industrial Revolution, and significant future prospects of cosmetics curation services. Conclusion As the beauty and cosmetology industry is expected to develop in the future, it will grow as a centerpiece of the beauty industry and symbolizes nationalized cultural pride. Therefore, this review article will be continuing to promote customization as a premium beauty service for dermatological condition in Republic of Korea through corporate analysis.

show abstract

“…, 2019년에는 65억 달러에 달하여 세계 4 대 화장품 수출국가로 자리매김하였다 (Oh, 2020) 한방화장품에 관한 선행연구는 주로 소비자 구매행동 분석(e.g., Eom & Kim, 2004), 한방화장품의 브랜드 이미지(e.g., Kim, 2005), 유통경로에 따른 추구혜택 및 정보원에 관한 연구(e.g., Lee, 2007), 웰 빙 라이프스타일과 추구혜택과의 관계 연구(e.g., Choi, 2012), 패키지 에 나타난 디자인 표현 연구(e.g., Lee, 2018), 인식과 현황(e.g., Jung & Kim, 2020;Kim, 2007) 등의 영역에서 진행되었다. 국가간 비교 연구로는 소비자의 한방화장품에 대한 재구매의도 (Sun & Lee, 2015), 한중소비자 인식과 현황 비교 (Wang et al, 2016), 한일 소비자 웰빙 외보관리 비교 (Lee & Jung, 2012) (Chen & Xie, 2008;Chen et al, 2011 (Park et al, 2007…”

unclassified

Korean and Chinese Consumers’ Perception on Herbal Cosmetics: Clustering of Unstructured data

Fan¹,

Seon²,

Lee³

2021

Asian J Beauty Cosmetol

View full text Add to dashboard Cite

Purpose: This study examines and compares Korean and Chinese consumers' perceptions of herbal cosmetics, as demand for natural cosmetics is increasing. Methods: Based on a big data methodology, this study uses text mining and semantic network analysis to identify major keywords that appeared in consumers' comments on herbal cosmetics. Results: Results reveal that Korean consumers paid more attention to herbal cosmetics products' distribution process and packaging conditions. Moreover, Korean consumers recognize herbal cosmetics as cosmetics for women of higher age. Chinese consumers focused more on the products' attributes, including other people's evaluations of the products and the ingredients of herbal cosmetics. Conclusion: As the market size of Korean herbal cosmetics expands, this study will help establish marketing strategies to target a wider consumer base and to provide basic data for establishing more effective marketing strategies when Korean herbal cosmetics brands enter the Chinese market.

show abstract

Effects of Cosmetics Purchase Decision Factors of Female University Students in Korea and Taiwan on the Korea Cosmetics Satisfaction

Cited by 7 publications

References 6 publications

Consumers’ Opinions on the Usefulness, Understandability, and Reliability of Product Claims on Natural Cosmetics Packaging

Consumers’ Opinions on the Usefulness, Understandability, and Reliability of Product Claims on Natural Cosmetics Packaging

A popularization of curation service for dermatological condition in Republic of Korea

Korean and Chinese Consumers’ Perception on Herbal Cosmetics: Clustering of Unstructured data

Contact Info

Product

Resources

About