The influence of different electrolyte cations ((Li + , Na + , Mg 2+ , tetrabutyl ammonium (TBA +)) on the TiO 2 conduction band energy, E c , the effective electron lifetime ( n) and the effective electron diffusion coefficient (D n) in dye-sensitized solar cells (DSCs) was studied quantitatively. The separation between E c and the redox Fermi level, E F,redox , was found to decrease as the charge/radius ratio of the cations increased. E c in the Mg 2+ electrolyte was found to be 170 meV lower than in the Na + electrolyte and 400 meV lower than in the TBA + electrolyte. Comparison of D n and n in the different electrolytes was carried out by using the trapped electron concentration as a measure of the energy difference between E c and the quasi Fermi level, n E F , under different illumination levels. Plots of D n as a function of the trapped electron density, n t , were found to be relatively insensitive to the electrolyte cation, indicating that the density and energetic distribution of electron traps in TiO 2 are similar in all of the electrolytes studied. By contrast, plots of n vs. n t for the different cations showed that the rate of electron back reaction is more than an order of magnitude faster in the TBA + electrolyte compared with the Na + and Li + electrolytes. The electron diffusion lengths in the different electrolytes followed the sequence of Na + > Li + > Mg 2+ > TBA +. The trends observed in the AM 1.5 current-voltage characteristics of the DSCs are rationalized on the basis of the conduction band shifts and changes in electron lifetime.