Determining Digital Transformation Success Factors

Abstract

To understand what organizations do which brings about successful digital transformation (DX), a review of representative literature was performed. From a total of 89 articles, 16 single-case articles which sufficiently documented end-to-end DX success stories of 10 exemplar organizations were selected. Within case content analysis and asking the questions analytical procedure were employed to code each exemplar case, where a total of 174 attributes were found. Making the comparisons procedure was employed to build thematic higher-level categories by grouping similar attributes. Cross case content analysis was employed to determine presence strength of attributes in the category groupings. A list of 7 success factors and 23 subfactors emerged from the thematic groupings. These success factors constitute the initial steps towards building a DX framework which organizations seeking to embark on successful digital transformation journeys can adopt.

Known Unknowns in an Era of Technological and Viral Disruptions—Implications for Theory, Policy, and Practice

“…On the one hand, there are studies that consider technology as the main driver of this "radical change" (Morakanyane et al 2020); on the other hand, there are people who describe digital technologies as an enabling factor for a new organizational shift (Nambisan et al 2019; Morakanyane et al 2020) that impacts society and people, as well as, knowledge management (Urbinati et al 2020). Hausberg et al (2018) during their in-depth research on DT identified that big data is the research stream with most contributions while AI and machine learning are those technologies that have a substantial presence.…”

Understanding Digital Government Transformation

“…When a public sector incorporates digital transformation, it is crucially important to formally communicate the actual narrative for bringing up the change. According to Morakanyane et al [2], the doer must help understand the workers comprehensively why this digitalising is being transformed. This helps in building a concept for the employees and also creates a passion for working for them.…”

“…It is very important to understand the reason prior to discussing the significance of digital transformation. The rationale to shift towards digital transformation is linked with changing needs of consumers and market dynamics, existing threats with the traditional and conventional methods, and need of innovation to sustain the competitiveness [2]. One reason could be to leverage emerging technologies.…”

Is Digital 'New Normal' or 'Challenge' for Banks Under Covid-19?

“…Morakanyane, O'Reilly, and Mcavoy identify the factors predetermining the success of the digital transformation. These factors have been divided into seven groups, among which, in the context of our research, it was necessary to turn into three: cultivate digital culture, develop digital vision, determine digital drivers (Morakanyane et al, 2020). According to Vial, digitalization is a transformational process, resulting in a challenge for organizations as they must change their strategic approach (Vial, 2019).…”