Determinants and Development of Schools in Organization Theory

Abstract

Este artigo aborda a "escolarização" na teoria organizacional: o processo pelo qual novas escolas de pensamento se estabelecem como estruturas teóricas legítimas e distintas. Argumenta-se que o desenvolvimento de escolas de pensamento deve exibir uma combinação de inovação, continuidade e escopo para alcançar status de escola. Esses atributos são descritos, e seu papel na promoção da detecção e assimilação de produtos intelectuais de uma escola, assim como na criação de uma corrente de pesquisa empírica, é discutido. Também são elaboradas oito proposições testáveis de um modelo teórico, além de serem discutidas implicações para futuras pesquisas.

Maximizing the Impact of Organization Science: Theory‐Building at the Intersection of Disciplines and/or Fields

“…The discipline of management is thus subject to the same forces of ‘creative destruction’ as the phenomena it seeks to describe (Kuhn, 1962; Schumpeter, 1942). The challenge remains one of attaining the right mix of continuity, which builds the absorptive capacity of researchers, and novelty, which maintains relevance and incentivizes the search for better ideas (Colquitt and Zapata‐Phelan, 2007; Markóczy and Deeds, 2009; McKinley et al., 1999).…”

Myopia and choice: framing, screening and shopping

“…This opportunity cost can be justified if it provides a more suitable paradigm for developing understanding and empirical enquiry, or is a useful corrective. In either case, it is important not to discount the existing literature on customer choice, else it becomes impossible to balance the competing attributes of novelty, continuity and scope that encourage further research (McKinley et al 1999). In concentrating on two elements of image theory: screening and framing, we offer what we feel is a more holistic and sophisticated account of shopper choice but also show how that resonates with themes in the extant literature.…”

“…Less obviously, new theory can be flawed in itself, but introducing into an established field could be justified if it nonetheless offers criticism that leads to improvement: a dialectical benefit. From an ethical perspective there is inherent value in challenging the dominant ideas and methods within an established field, since these represent expressions of authority and power; as the influence of academic 'schools' on intellectual life demonstrates (McKinley et al 1999). This is particularly the case in disciplines such as marketing, since we work with theories that describe, and arguably also create, the social world.…”

Language and thinking in organization studies

“…In the OS field, which is characterized by a low consensus on theory (Pfeffer, 1993), some scholars have attempted to study the elements related to the success of specific theories. McKinley et al (1999) demonstrate that factors such as the novelty of a theory, as well as its continuity and scope, have great influenced its ultimate level of visibility. Other researchers show that the reputations of journals and theoreticians also play an important role in this process (Ofori-Dankwa and Julian, 2005;Peter and Olson, 1983).…”

“…If the theory is too radical and rejects everything within the established paradigm, the community will strongly reject the theory. McKinley et al (1999) have emphasized on both the novelty and continuity of a theory. As such, the cognitive distance that Sieweke (2011, p. 8) mentions, "which is defined here as the differences in the taken-for-granted assumptions in social field", plays a large role in the theory's reception.…”