COVID-19, consumer behavior, technology, and society: A literature review and bibliometric analysis

Abstract

The COVID-19 crisis is among the most disruptive events in recent decades. Its profound consequences have garnered the interest of many studies in various disciplines, including consumer behavior, thereby warranting an effort to review and systematize the literature. Thus, this study systematizes the knowledge generated by 70 COVID-19 and consumer behavior studies in the Scopus database. It employs descriptive analysis, highlighting the importance of using quantitative methods and China and the US as research settings. Co-occurrence analysis further identified various thematic clusters among the studies. The input-process-output consumer behavior model guided the systematic review, covering several psychological characteristics and consumer behaviors. Accordingly, measures adopted by governments, technology, and social media stand out as external factors. However, revised marketing strategies have been oriented toward counteracting various consumer risks. Hence, given that technological and digital formats mark consumer behavior, firms must incorporate digital transformations in their process.

COVID-19 Pandemic Implications for Corporate Sustainability and Society: A Literature Review

“…The study analyzed the characteristics and interrelation of 133 articles through bibliometric and literature systemization techniques following Cruz-Cardenas et al [39] and Ranjbari et al [40]. The bibliometric method displayed the descriptive statistical results of related knowledge and conducted a visual analysis of co-occurrence.…”

“…In addition, the alternative keywords, key phrases, and their variations were also entered into a digital library and used while searching for articles. Regarding the pandemic, "COVID", "Pandemic", "SARS-CoV-2", and "Coronavirus" were alternative terms [39]. For corporate sustainability, "Enterprise sustainability", "Organizational sustainability", "Sustainable business", and "Sustainable operation" were also included [40].…”

“…Phrase abbreviations were also noted and replaced, for example, "small-medium enterprises" and "SMEs". In addition, VOSviewer recommends that the minimum number of occurrences for a term is five, yet due to the relatively limited number of articles used in the analysis, we followed Cruz-Cardenas et al [39] and changed the number to three for a better result. Figures 4 and 5 are the obtained clusters generated by core data.…”

A Bibliometric Analysis on Global Psychological and Behavioral Research Landscape on COVID-19 Pandemic

“…Since the outbreak of the pandemic, scientific research on COVID-19 has been growing exponentially. This surge in numbers has spawned literature on the use of methods in bibliometrics by researchers in different fields to study COVID-19 [ 25 , 26 , 27 , 28 , 29 , 30 , 31 , 32 ], providing some references and directional guidance for further research regarding the psychological and behavioral research under the COVID-19 pandemic [ 33 , 34 ]. Al-Jabi [ 35 ] studied hotspots of depression research of COVID-19 from a global perspective.…”

Ecommerce Strategy Towards Shopee Consumer Behaviour In Online Shopping Through Electronic Word Of Mouth (EWOM) Variables

“…The study of consumer behaviour centres on the way individuals make decisions to leverage their available power summers (time, money, effort) to buy consumer-related goods (Francis & Sarangi, 2022;Xu et al, 2022). Consumer behaviour is the act that directly engages in the acquisition, consumption, and end of products/services, including the processes that precede and follow action (Cruz-Cárdenas et al, 2019;Vemula et al, 2021). Consumer behaviour is the study of the units and decision-making processes involved in the acceptance, use and purchase, and determination of goods, services and ideas.…”